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What is HOQU?

HOQU is an all-encompassing SaaS Performance Marketing Platform tailored for building networks, as well as for the management, monitoring, and enhancement of digital advertising campaigns. To ease the difficulties that come with migration, we handle the complex tasks necessary to keep your revenue and data safe as you transition to HOQU. A dedicated expert is assigned to ensure the migration from other affiliate platforms is executed smoothly. By integrating pixel or server-to-server (s2s) connections with advertisers, we facilitate easy offer setups. Our platform is continuously updated, broadening its extensive features based on user feedback and needs. Should you have any specific requests, feel free to contact us; our development team is eager to implement your desired functionalities promptly. With precise real-time tracking and reporting, our custom-built tracking platform combines the finest aspects of existing trackers and affiliate program aggregators to enhance your experience. Moreover, the unified account feature allows HOQU users to seamlessly access multiple networks within the ecosystem, and it’s offered at no extra charge! Discover the ease of connecting and integrating with all available networks in the ecosystem today. By opting for HOQU, you are not merely selecting a platform; you are becoming part of a community that is passionately committed to your success in the realm of performance marketing. Join us and see how we can help elevate your marketing efforts to new heights.

What is CAKE?

Effective oversight of performance marketing in real-time is crucial. With CAKE's robust performance-marketing software, you gain visibility into your marketing initiatives and are equipped to make informed decisions that enhance your strategy. By accurately managing and evaluating partner performance, you can significantly improve your profit margins. Furthermore, the capability to gather, verify, and distribute leads instantaneously helps in maximizing profitability. The multitouch attribution feature enables you to assess the effectiveness of various channels and fine-tune your Return on Ad Spend (ROAS). Additionally, CAKE's Affiliate Marketing Solutions provide essential tools for the efficient management and analysis of your partner marketing program, ensuring you can boost performance and attract high-value partners. Meanwhile, CAKE's Lead Generation Solution efficiently captures and authenticates leads in real-time, while also measuring closed-loop performance to optimize your acquisition strategies for the best possible results. This comprehensive approach allows marketers to stay ahead in a competitive landscape.

Media

Media

Integrations Supported

7shifts
ASTRAD DSP
Adobe Marketo Engage
Adsterra
AnyTrack
Call Sumo
CallTrackingMetrics
Flows
IPQS Device Fingerprinting
IPQualityScore
Invoca
Offer18
PalDock
Pushnami
Retreaver
TUNE
Tipalti
Trackonomics

Integrations Supported

7shifts
ASTRAD DSP
Adobe Marketo Engage
Adsterra
AnyTrack
Call Sumo
CallTrackingMetrics
Flows
IPQS Device Fingerprinting
IPQualityScore
Invoca
Offer18
PalDock
Pushnami
Retreaver
TUNE
Tipalti
Trackonomics

API Availability

Has API

API Availability

Has API

Pricing Information

$279 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

HOQU

Date Founded

2018

Company Location

Estonia

Company Website

hoqu.com

Company Facts

Organization Name

CAKE

Date Founded

2010

Company Location

United States

Company Website

www.getcake.com

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Categories and Features

Affiliate

Affiliate Management
Affiliate Tracking
Banner Management
Commission Management
Contest Management
Coupon Management
Email / Newsletter Communication
Fraud Detection
Multi Level Marketing (MLM)
Multi-Language
Social Sharing

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Referral

Affiliate Marketing
Campaign Management
Contact Management
Employee Referral Management
Feedback Management
Lead Engagement
Loyalty Program
Referral Tracking
Rewards Management

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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