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What is HeadBidder?

HeadBidder is a user-friendly SaaS platform designed for managing header bidding, specifically tailored for online publishers and teams focused on ad monetization and yield enhancement. This tool streamlines the development and deployment of code, ultimately allowing users to concentrate on the fundamental aspects of their online advertising sales that generate revenue, while leveraging HeadBidder.net for automated ad management tasks. It integrates a comprehensive array of ready-to-use features and tools, including a prebid.js container, third-party integrations with Google Ad Manager, Smart+, User ID tools, built-in Prebid analytics, and more. The functionality of the Header Bidding Manager SaaS tool, “HeadBidder,” includes a multi-site and multi-account user interface, robust user account and publisher management capabilities for system administrators, and a platform-wide messaging system. Additionally, it offers a Prebid.js-based wrapper builder, automated Prebid.js script assembly, and adapter monitoring, along with support for the Google Ad Manager API and token-based access. The platform also features built-in Prebid Analytics, supports both banner and video ad types, and accommodates custom floors, aliases, User-ID modules, and various Prebid server adapter functionalities. Overall, HeadBidder provides a comprehensive solution designed to enhance the efficiency of ad management processes for digital publishers.

What is Adapex?

We collaborate with publishers to enhance their revenue while ensuring a positive user experience. By utilizing our exceptional services, advanced technology, and exclusive tools, publishers can significantly increase their earnings. Our industry-leading custom header bidding solution is network agnostic, providing access to over 30 high-quality programmatic demand partners, and features optimized prebid capabilities along with enhanced Google AdX functionalities. We offer automated analytics through a user-friendly dashboard that consolidates all data and standardizes it to boost yield and facilitate real-time decision-making. Additionally, our agency and brand partners provide guaranteed deals and high CPMs, along with effective campaign management for direct in-house agreements. Integration with your current systems is smooth and straightforward, thanks to our easily implementable code, with all future optimizations managed by our team. Furthermore, we are committed to delivering continuous and responsive support to our clients to ensure their ongoing success.

Media

Media

Integrations Supported

Google Ad Manager
Google AdMob
Google Ads

Integrations Supported

Google Ad Manager
Google AdMob
Google Ads

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

FM Labs LLC

Date Founded

2012

Company Location

USA

Company Website

headbidder.net

Company Facts

Organization Name

Adapex

Date Founded

2013

Company Location

United States

Company Website

adapex.io

Categories and Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

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