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What is Hootsuite?

Navigating the world of social media business can be chaotic and unpredictable. This is why numerous brands turn to Hootsuite for their tools and expertise to streamline the process. With Hootsuite, you can create outstanding social campaigns, provide exceptional social commerce experiences, and efficiently handle all customer interactions from a single platform. The platform allows you to schedule posts seamlessly across various social media channels such as Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube, while enabling you to manage both organic and paid content in conjunction. Additionally, it simplifies the tracking of customer dialogues, enhances collaboration within your organization by breaking down barriers, and offers real-time insights from social media to inform crucial business choices—all from one user-friendly dashboard. Furthermore, Hootsuite equips you with expert certifications, training, and coaching tailored to social marketing, social listening, customer service, and social commerce, ensuring you maximize your social media potential. By leveraging Hootsuite, you can elevate your social media strategy and achieve greater business success.

What is Brand24?

Brand24 is a cutting-edge social listening tool that empowers users to oversee their online reputation, avert potential PR disasters, and assess the effectiveness of social media campaigns to achieve remarkable marketing success. Its user-friendly platform not only enhances brand visibility but also enriches the overall experience for customers, making it an essential resource for businesses aiming to thrive in the digital landscape.

Media

Media

Integrations Supported

Facebook
Instagram
Slack
X (Twitter)
YouTube
ActiveDEMAND
Adobe Experience Manager
Brandwatch
BrowSEO
CELUM
Dropbox
Global Relay
Mentionlytics
Nearby Now
Pipeline CRM
ReviewInc
SnapEngage
Sugar Sell
Wedia
Workona

Integrations Supported

Facebook
Instagram
Slack
X (Twitter)
YouTube

API Availability

Has API

API Availability

Pricing Information

$99 per month
Professional @ $99/month - 1 user / 10 social profiles
Team @ $249/month - 3 users / 20 social profiles
Enterprise - contact for pricing
Free Trial Offered?

Pricing Information

$39.00/month
Individual - $49/mo, Team - $119/mo, Pro - $179/mo, Enterprise - $299/mo
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Hootsuite

Date Founded

2008

Company Location

Canada

Company Website

www.hootsuite.com

Company Facts

Organization Name

Brand24

Date Founded

2011

Company Location

Poland

Company Website

brand24.com

Categories and Features

AI Review Management

Not specified

Go-To-Market

Not specified

Reputation Management

Campaign Management
Response Management
Sentiment Analysis
Social Media Metrics
Social Media Monitoring

Social Listening

Not specified

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Multi-Channel Data Collection

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Marketing

Analytics
Automated Publishing
Content Management
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Reputation Management
Sentiment Analysis
Trend Tracking

Categories and Features

AI Review Management

Not specified

Brand Monitoring

Not specified

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Social Media Monitoring

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Social Media Monitoring

Reputation Management

Campaign Management
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring

Social Listening

Not specified

Social Media Marketing

Analytics
Content Management
Customer Targeting
Keyword Filtering
Multi-Account Management

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

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