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What is Hyllo?

Gain a thorough understanding of how your digital advertising investments impact your in-store profitability. Assess the offline success of your online marketing strategies and uncover how much they drive real-world sales, paying close attention to factors such as timing, location, and frequency. To put it plainly, the value of your data increases significantly when it delivers actionable insights. Utilize our comprehensive suite of analytical tools, which features cross-channel correlations, audience segmentation, and personalized recommendations. We compile data from various sources to tackle the core marketing question—what is the return on investment? With Hyllo, marketing leaders can confidently track where their advertising funds are most effectively translating into actual sales. Our Predictive Analytics platform is crafted for easy integration and provides accurate metrics sourced from all your omnichannel data, facilitating data-driven decision-making that enhances outcomes. This robust tool empowers businesses to make immediate strategic changes, ensuring that their marketing initiatives achieve the best possible performance in a dynamic marketplace. Moreover, by harnessing these insights, companies can refine their strategies and maximize their advertising potential for sustained growth and success.

What is AdBeacon?

AdBeacon stands out as a groundbreaking solution for multi-touch attribution and optimization, tailored for ecommerce brands and agencies that seek to transcend mere guesswork in identifying their growth drivers. By seamlessly connecting with first-party data—such as revenue statistics and customer interactions from online platforms—and merging this with paid media activities, the platform offers accurate, instant reporting and actionable improvements. Featuring an extensive suite of tools, including sophisticated multi-channel attribution, detailed campaign tracking, assessments of lifetime value, RFM analysis, performance dashboards for creative materials, custom audience generation, and budget oversight capabilities, all streamlined in a single interface, AdBeacon equips businesses with the necessary resources to evaluate the effectiveness of each ad, campaign, or customer engagement throughout the entire journey. This comprehensive insight enables brands to differentiate between high-value and low-value audiences, allowing for strategic budget reallocations to prioritize the most effective creatives. As a result, brands can confidently scale their campaigns with clarity and transparency, grounded in validated metrics related to clicks and purchases. Beyond immediate benefits, users can also utilize the platform’s insights for informed long-term planning and sustainable growth strategies, ensuring a well-rounded approach to their marketing efforts. Ultimately, AdBeacon empowers businesses to navigate the complexities of ecommerce with precision and strategic foresight.

Media

Media

Integrations Supported

Integrations Supported

Amazon Ads
Attentive
BigCommerce
Facebook Ads
Google Ads
Klaviyo
Meta AI
Meta Ads
Pinterest Ads
Shopify
TikTok
WooCommerce

API Availability

API Availability

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

$299 per month
Pricing based on monthly revenue (Brands)
Agency pricing based on number of users/brands (Flat rate for agencies)
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Hyllo Analytics

Date Founded

2016

Company Location

Canada

Company Website

hyllo.io

Company Facts

Organization Name

AdBeacon

Date Founded

2022

Company Location

United States

Company Website

www.adbeacon.com

Categories and Features

Market Intelligence

Not specified

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
Modeling & Simulation
Sentiment Analysis

Categories and Features

Ad Optimization

Not specified

Marketing Attribution

Attribution Modeling
Audience Segmentation
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

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