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What is IC Marketing Automation?

Numerous financial organizations focus on improving the experience for current and potential clients; however, they frequently lack the essential tools and strategies to implement extensive customization effectively. This highlights the importance of investing in a marketing automation solution, especially one designed to meet the unique demands of the banking industry, as it can result in outstanding results. Our platform enables banks to enhance their sales performance and refine their messaging through meticulously targeted micro-segmented campaigns. By shifting from managing multiple campaigns to a streamlined system that automates repetitive tasks, teams can allocate more time to developing enticing offers and engaging in substantial conversations with their customers. This all-encompassing management process encompasses everything from lead generation to transforming prospects into loyal customers while utilizing automated campaign and message prioritization driven by machine learning algorithms. Moreover, our system facilitates dynamic content personalization that uses customer data and customized offers, ensuring that communication remains relevant and impactful, which ultimately strengthens customer relationships. In an ever-evolving financial landscape, adopting such innovative solutions is imperative for institutions aiming to stay competitive and responsive to their clients’ needs.

What is Digital Onboarding?

Streamline the user experience by enabling seamless opt-in for text message notifications, account access, service sign-ups, and the acceptance of pre-approved offers. By integrating our flexible widgets and tools into microsites, landing pages, and digital banking promotional units, we can significantly boost user engagement. Implementing scheduled reminder messages will prompt customers and members to act swiftly, while linking email and text communications to personalized microsites or landing pages will enhance the tailored experience. Additionally, showcasing the most pertinent next steps within the digital banking interface will effectively guide users through their journey. Our cross-channel engagement solution allows for the direct incorporation of tools into the user experience, facilitating quick enrollment in services and instant acceptance of pre-approved offers. Furthermore, adding automated or live chat features to any Digital Onboarding microsite or landing page can be accomplished with just a single line of code, making the process even more efficient. This strategy not only enables account holders to accomplish their tasks without needing phone calls or in-person visits but also equips personal bankers with the necessary tools to maintain connections remotely. Ultimately, this comprehensive approach to enhancing user experience across various platforms cultivates stronger relationships with customers and leads to improved overall satisfaction. In doing so, we create a more accessible and user-friendly environment that fosters loyalty and trust among our clientele.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Infocorp Group

Date Founded

1994

Company Location

Uruguay

Company Website

infocorpgroup.com/en/ic-marketing-automation-en/

Company Facts

Organization Name

Digital Onboarding

Date Founded

2015

Company Location

United States

Company Website

www.digitalonboarding.com

Categories and Features

Banking

Not specified

Marketing Automation

Analytics / ROI Tracking
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Categories and Features

Banking

Not specified

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