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What is Iceberg?

Refrain from presuming the sponsorship costs that brands face; instead, seek out verifiable information through market analyses, much like what is done in the real estate industry. Our cutting-edge tool seamlessly collaborates with our valuation service, delivering an in-depth look at actual sponsorship deals for similar assets within your market, which includes sports, music, and venue-naming rights, thereby facilitating accurate comparisons among various sectors. Regardless of whether you are a service provider, a prominent sponsor, or a title partner, we offer vital data to improve your sponsorship negotiations. Utilize existing comparable agreements to bolster your negotiation tactics. Elevent features a vast and anonymized database filled with thousands of genuine sponsorship contracts, allowing users to set a dependable pricing structure for sponsorship agreements throughout North America. This empowers you to make well-informed choices rooted in actual market conditions, ensuring you are prepared for effective negotiations. By leveraging our platform, you can gain a competitive edge and navigate the sponsorship landscape with greater confidence.

What is Blinkfire Analytics?

Blinkfire Analytics stands out as a cutting-edge platform that offers real-time evaluation of media value utilizing computer vision, which empowers brands and rights holders to deepen their connections with fans and sponsors. Rather than merely tracking traditional metrics such as likes and followers, users can analyze the actual engagement levels of their social media content. By keeping an eye on the amplification, applause, and conversion rates of posts over customized time periods, one can obtain richer insights into audience interaction. The BrandSpotterâ„¢ feature enables users to appraise the value of individual image or video posts by employing advanced brand detection technology that recognizes brands and scenes across various platforms including Twitter, Facebook, Instagram, and YouTube. This capability allows for immediate assessment of the value of a brand's social inventory, which in turn aids in securing new sponsorship opportunities and offering existing sponsors precise ROI reports on prior engagements. Brands and rights holders can leverage this extensive data to reshape their strategies when negotiating sponsorship deals. Instead of depending on a research firm for digital and social inventory assessments, users can conveniently produce a comprehensive report with just a click, highlighting the worth of their social inventory for any desired timeframe. This not only simplifies the valuation process but also equips clients with critical insights to drive strategic decisions regarding their marketing initiatives. As a result, organizations can stay competitive and responsive in an ever-evolving digital landscape.

Media

Media

Integrations Supported

DataHub
Domo
Facebook
Google Data Studio
IBM watsonx.data
Instagram
Kleene
LINE
LinkedIn
Microsoft Power BI
Qlik Cloud Analytics
Tableau
TikTok
Twitch
WeChat
X (Twitter)
YouTube
e6data

Integrations Supported

DataHub
Domo
Facebook
Google Data Studio
IBM watsonx.data
Instagram
Kleene
LINE
LinkedIn
Microsoft Power BI
Qlik Cloud Analytics
Tableau
TikTok
Twitch
WeChat
X (Twitter)
YouTube
e6data

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Elevent

Date Founded

2013

Company Location

Canada

Company Website

elevent.co/software/iceberg/

Company Facts

Organization Name

Blinkfire

Company Location

United States

Company Website

www.blinkfire.com/landing

Categories and Features

Categories and Features

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

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Popular Alternatives

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Elevent