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What is Infor Omni-Channel Campaign Management?

Infor Omni-channel Campaign Management serves as a cohesive marketing database solution tailored for the strategic planning, execution, and evaluation of permission-based marketing campaigns across multiple channels. It enhances customer interaction and builds loyalty through a versatile, user-friendly platform that allows responses from any device while providing real-time insights. By crafting detailed queries and segmentation strategies based on demographic and transactional data, as well as campaign histories and model scores, you can target your audience with greater accuracy and present the most enticing offers. The solution employs advanced data mining methodologies, utilizing profiles, influences, trends, Bayes probabilities, and cluster analysis to create scoring metrics that inform decision-making. Additionally, the analytics are delivered through an intuitive interface featuring drill-down capabilities, facilitating comprehensive data exploration within an OLAP reporting framework, which enables users to effortlessly derive valuable insights. This thorough approach not only optimizes campaign management but also significantly boosts overall marketing performance, ensuring that every initiative is informed by thorough analysis. With continuous improvements and updates, the platform remains agile and responsive to evolving market demands.

What is D•engage?

Cultivate captivating customer interactions through the power of detailed data analysis. Develop cohesive campaigns that are readily available on a single, user-friendly platform, whether hosted in the cloud or on-site. This advanced communication tool, abundant in data, not only assists you in maintaining compliance but also safeguards your information while customizing your messages to suit individual preferences. Elevate your customer communication strategy and ensure streamlined operations. Our marketing software platform is poised to revolutionize your digital commerce environment by delivering tailored shopping experiences, in-depth analytics, and the wonders of automated marketing solutions. D•engage reimagines player engagement in the betting industry, placing a strong focus on retention and personalization through our consumer data platform. Rather than simply automating marketing communications, allow our Customer Experience Data Platform (CXDP) to help you build genuine connections with customers, no matter how they interact with your brand. By utilizing this robust tool, you can guarantee that each interaction carries significance and resonates with your audience. Through this approach, you will not only enhance customer loyalty but also foster a deeper understanding of their needs and preferences.

Media

Media

Integrations Supported

Integrations Supported

Infobip
Mixpanel
Segmentify
Shopify
Slack
Twilio
Typeform
WhatsApp

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Infor

Date Founded

2002

Company Location

United States

Company Website

www.infor.com/products/customer-experience-suite/omni-channel-campaign-management

Company Facts

Organization Name

D•engage

Date Founded

2018

Company Location

United Kingdom

Company Website

dengage.com

Categories and Features

Campaign Management

Not specified

Email Marketing

Not specified

Marketing Automation

Not specified

Categories and Features

Email Marketing

Not specified

Marketing Automation

Not specified

Personalization

Not specified

SMS Marketing

Not specified

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