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What is Infor Omni-Channel Campaign Management?

Infor Omni-channel Campaign Management serves as a cohesive marketing database solution tailored for the strategic planning, execution, and evaluation of permission-based marketing campaigns across multiple channels. It enhances customer interaction and builds loyalty through a versatile, user-friendly platform that allows responses from any device while providing real-time insights. By crafting detailed queries and segmentation strategies based on demographic and transactional data, as well as campaign histories and model scores, you can target your audience with greater accuracy and present the most enticing offers. The solution employs advanced data mining methodologies, utilizing profiles, influences, trends, Bayes probabilities, and cluster analysis to create scoring metrics that inform decision-making. Additionally, the analytics are delivered through an intuitive interface featuring drill-down capabilities, facilitating comprehensive data exploration within an OLAP reporting framework, which enables users to effortlessly derive valuable insights. This thorough approach not only optimizes campaign management but also significantly boosts overall marketing performance, ensuring that every initiative is informed by thorough analysis. With continuous improvements and updates, the platform remains agile and responsive to evolving market demands.

What is Foresight Intelligence Center?

Empower your teams with the most relevant, accurate, and actionable insights that are easily accessible, enhancing their agility and supporting informed business decisions. By seamlessly collecting and integrating information from all operational systems, you can generate and share reports that allow your team to focus on other essential priorities. The establishment of user-specific access and permissions guarantees that information sharing remains both secure and effective. You have the capability to designate who can view certain information while adjusting the detail level as needed. With user-friendly data visualizations and the option to drill down, every team member can transition from high-level data to intricate specifics and make comparisons between key metrics. A variety of standard and customized workspaces are available, enabling effortless personalization of dashboards, visual representations of data, and reports tailored to meet your diverse needs. Furthermore, you can set up alerts that notify you of specific activities or events that may need immediate attention, with notifications sent through the dashboard, text message, or email. This holistic strategy not only simplifies the decision-making process but also cultivates a culture of proactive management within your organization, ultimately driving better outcomes for your team. By fostering an environment where data-driven decisions can thrive, you can ensure that your teams are always prepared to tackle challenges effectively.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$1,500 one-time payment

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Infor

Date Founded

2002

Company Location

United States

Company Website

www.infor.com/products/customer-experience-suite/omni-channel-campaign-management

Company Facts

Organization Name

Foresight Intelligence

Date Founded

2008

Company Location

United States

Company Website

www.foresightintelligence.com

Categories and Features

Campaign Management

Not specified

Email Marketing

Not specified

Marketing Automation

Not specified

Categories and Features

Business Intelligence

Ad Hoc Reports
Benchmarking
Budgeting & Forecasting
Dashboard
Data Analysis
Performance Metrics
Predictive Analytics
Strategic Planning
Trend / Problem Indicators
Visual Analytics

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