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What is Intentsify?

Intentsify is an AI-powered B2B intent data and demand generation platform that helps marketing and sales teams identify active buyers, analyze purchase research, and execute targeted go-to-market programs. The platform collects and analyzes approximately 1.1 trillion monthly intent signals across more than 460,000 B2B content websites to identify purchasing activity among business accounts. Its proprietary AI and natural language processing technology evaluates research topics and keywords to determine their relevance to specific products, solutions, and purchasing stages. Custom intent models use company websites, product descriptions, marketing materials, and value propositions to identify topics that indicate potential buying interest. Intentsify provides account-level, buying group-level, and persona-level intelligence to help organizations understand which companies and decision-makers are researching relevant solutions. Its buying group analysis identifies research patterns across different business functions and professional roles involved in purchasing decisions. Audience segmentation tools allow marketers to build targeted groups using firmographic information, professional demographics, technology usage, research stages, and intent signals. Managed digital advertising services activate these audiences through programmatic display, native advertising, connected TV, digital audio, paid social, and digital out-of-home campaigns. Lead generation capabilities include intent-activated content syndication, verified contact acquisition, enhanced content syndication, and tele-verified BANT qualification. Intentsify integrates with existing CRM, marketing automation, and customer data platforms while providing reporting on account engagement, campaign performance, and pipeline influence.

What is Foundry Intent?

Examine the intent displayed on your website, across public platforms, within niche industry content, and among Foundry's engaged audience to develop a richer insight into the behaviors of buyers who are currently exploring options. By concentrating on intent at the contact level, your team can prioritize engagement with key decision-makers, thereby removing uncertainty and the need for extensive manual prospecting, resulting in sales and marketing initiatives that resonate authentically. Segment your audience based on their scores, tailor your messaging to align with their interests, and connect with buyers during the most pivotal moments of their buying journey. Provide your sales and marketing teams with valuable insights that highlight the priorities of their buyers, ensuring that every interaction is meaningful. In addition, monitor and evaluate the purchasing patterns of active accounts that visit your site, while also analyzing their engagement with your digital content, involvement in content distribution initiatives, and participation in events. Moreover, collect conversational cues from a variety of sources, including social media, blogs, job sites, and beyond, encompassing over five million companies to deepen your comprehension of market trends. This thorough strategy not only enhances your understanding but also guarantees that your tactics are data-driven and impactful, ultimately leading to more successful outcomes for your organization. By consistently reassessing and adapting these strategies, you can maintain a competitive edge in a rapidly evolving market landscape.

Media

Media

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Salesforce
Adobe Marketo Engage
Clay
Convertr
Eloqua
Integrate
Model Context Protocol (MCP)
Salesforce Marketing Cloud Account Engagement
Workato

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Salesforce
Salesloft
Triblio

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Intentsify

Date Founded

2018

Company Location

United States

Company Website

www.intentsify.io

Company Facts

Organization Name

Foundry

Date Founded

1964

Company Location

United States

Company Website

foundryco.com/our-solutions/intent-data/

Categories and Features

B2B Data

B2B Contact Data
B2B Intent Data
Company Data

Buyer Intent

B2B Lead Generation
Channel Attribution
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data

Demand Generation

Not specified

Identity Resolution

Not specified

Lead Generation

Contact Discovery
Lead Capture
Lead Database Integration

Categories and Features

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