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What is Kinetiq?
Those who innovate and challenge themselves to ask the toughest questions recognize the importance of having extensive data readily available. By leveraging the world's largest integrated television intelligence network, you can significantly improve the efficacy of your TV investments. Kinetiq efficiently gathers all television exposure, seamlessly combining paid, earned, and owned media into a unified platform. Formulate your strategy with a truly all-encompassing view of your visibility and the competitive landscape. Track the timing and placement of your advertisements while analyzing the influence of your television investments on audience behavior. Assess your return on investment for both paid and earned sponsorships in near real-time across any market. Keep tabs on your brand's earned media, from minor mentions to major stories, ensuring you're always informed. With immediate access to what is being aired on over 2,500 channels in more than 85 countries, Kinetiq goes beyond conventional ad metrics. It allows you to effectively capture mentions, track logo placements, and distinguish between paid and earned media instantaneously, facilitating quick and informed decision-making. This functionality not only empowers brands to adapt swiftly but also enables them to fine-tune their strategies based on real-time insights, ensuring they remain competitive in a fast-paced market. The integration of such capabilities is essential for brands aiming to maintain relevance and leverage every opportunity in their advertising efforts.
What is Spot?
Elevent leverages a combination of artificial intelligence and human insight to identify logos across television, social media platforms, and the internet. Our extensive media knowledge allows us to monitor and evaluate the visibility of sponsorships effectively. The tracking software we provide is the most advanced tool currently available on the market. During our evaluations, it consistently recorded a higher number of brand mentions than any competing solution. Rather than simply measuring impressions, in-house media planners can access precise market values, enabling a more accurate financial assessment. You will be equipped with a comprehensive dashboard that presents all pertinent information, with results that can be refreshed in real time. Understanding the value of exposure on both broadcast and digital platforms is essential for gauging sponsorship return on investment. By meticulously tracking all your assets, you can enhance the overall value of your sponsorships. Throughout the entire season, leveraging these powerful analytics will empower you to elevate your performance. You’ll be able to make data-driven decisions that maximize your sponsorship potential.
Integrations Supported
Google
Zoho Directory
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
$7,500
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Kinetiq
Date Founded
2002
Company Location
United States
Company Website
kinetiq.tv/
Company Facts
Organization Name
Elevent
Date Founded
2013
Company Location
Canada
Company Website
elevent.co/software/spot/
Categories and Features
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring
Categories and Features
Social Media Analytics Tools
Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection