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What is Klaviyo?

Klaviyo enables companies to forge more intelligent digital connections by converting customer data into valuable and impactful interactions. It simplifies engagement for B2C brands across various channels, including email, SMS, web interactions, and customer reviews, ensuring they can reach customers at every point of interaction. With the endorsement of over 157,000 businesses, Klaviyo accelerates revenue growth in a more effective manner. The platform boasts over 350 integrations that facilitate quick onboarding for marketers. Key functionalities include predictive analytics, AI-driven automation, customizable templates, A/B testing, and user-friendly segmentation and email workflows, all designed to help marketers deliver the right message to the right audience at the optimal time. Additionally, Klaviyo provides seamless integration with payment processing and point of sale (POS) systems, including popular platforms such as Magento, Shopify, and WooCommerce, enhancing its utility for a diverse range of businesses. This comprehensive approach allows brands to not only communicate effectively but also to optimize their overall customer experience.

What is Easyence?

Easyence stands out as the sole Customer Infrastructure focused on data-driven retail solutions. By joining the ranks of over 240 businesses utilizing the Easyence Customer Data Platform and its associated applications, you can enhance your customer interactions significantly. Easyence effectively gathers various customer events, such as product interactions and store visits, and integrates your current models with intelligent algorithms to boost your business performance. Furthermore, it provides a comprehensive suite of tools designed specifically for your marketing team. Discover the range of our SaaS offerings: * Easyence Data Platform: Seamlessly collect and consolidate customer events from all channels. * Easyence Audience App: Effortlessly create audiences, launch campaigns, and assess performance independently. * Easyence E-Merchandising App: Ensure the right product reaches the right customer at the optimal moment. * Easyence Attribution App: Integrate all customer touchpoints across diverse channels and platforms for a holistic view. * Easyence Insight App: Evaluate and analyze the value generated by omnichannel strategies to gain insights into consumer behavior and preferences. With Easyence, transforming your retail approach into a data-driven powerhouse becomes a reality.

Media

Media

Integrations Supported

Access CRM
Digiphy
Fairing
Grok Bot
Holo
Leah
Lexer
Lnk.Bio
MESA
OmniPanel
Panoply
Pixlee TurnTo
Radiance Labs
Rebuy
Singer
Solidus
Startdeliver
Sysevo
Tall Bob
Zoho Thrive

API Availability

Has API

API Availability

Pricing Information

$0/month
The free tier includes email support for the first 60 days. You can create an account, import and sync your data, customize templates and emails, and use many of Klaviyo’s feature for free. You can send 500 emails maximum to up to 250 active profiles. You also get 150 SMS credits. You’ll be prompted to upgrade once you exceed that limit.

Access the full Klaviyo platform plus exclusive AI-powered features and 24/7 support for as little as $20/month.
Free Version

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Klaviyo

Date Founded

2012

Company Location

United States

Company Website

www.klaviyo.com

Company Facts

Organization Name

Easyence

Date Founded

2011

Company Location

France

Company Website

www.easyence.com

Categories and Features

Bulk SMS

Not specified

Campaign Management

Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign

Customer Data Platforms (CDP)

Behavioral Analytics
Customer Segmentation
Data Integration
Personalization
Predictive Modeling

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Customer Data Profiles
Dynamic Content
Email Marketing
Email Personalization
Facebook Ads
Google Ads
Product Recommendations
Push Notifications
Retargeting
SMS Marketing
Search Marketing
Segmentation
Signup Forms & Popups
Social Marketing
Triggered Emails
Website Visitor Tracking

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Newsletter

Not specified

Email Personalization

Not specified

Email Template Design

A/B Testing
Code From Scratch
Drag & Drop Editing
Image Library
Import HTML Code
Mobile-Friendly / Responsive
Potential Issue Identification
Premade Templates
Proofing
Reporting / Analytics
Text Editor
Theme Editor

Lead Scoring

Not specified

Marketing

Not specified

Marketing Attribution

Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Sales Intelligence
Segmentation
Website Visitor Tracking

Mobile Marketing

Channel Attribution
Coupons
Email Marketing
Location-Based Marketing
Push Notifications
Text Messaging

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation

SMS Marketing

2-Way Messaging
Artificial Intelligence
MMS
Message Personalization
Mobile Coupons
Mobile Keywords
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

Categories and Features

Dashboard

Not specified

Data Analysis

Not specified

Data Quality

Not specified

Data Visualization

Not specified

Marketing Attribution

Not specified

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