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What is Kumulos?

Kumulos is a user-friendly customer engagement platform that provides a comprehensive 360-degree perspective to foster lasting customer relationships. It includes features such as in-app messaging, web push notifications, and mobile push notifications, all designed to enhance user interaction. The Kumulos Mobile Marketing Hub enables the creation and management of omnichannel campaigns seamlessly from a single interface. You can tailor your campaigns using tools like rich interactive messaging, geotargeting, audience segmentation, and channel management. With its fully automated capabilities, Kumulos takes the uncertainty out of campaign timing by delivering receipts and ensuring intelligent message delivery. To attract new customers, features like ASO and deferred deep linking can be utilized effectively. Additionally, the platform provides robust analytics and reporting tools that allow you to keep track of all performance metrics for ongoing improvements. It also includes crash reporting and diagnostics to guarantee your app remains operational, prioritizing fixes to enhance the overall user experience. For those interested in exploring its capabilities, Kumulos offers a free trial period lasting 30 days, giving users a risk-free opportunity to evaluate the platform's potential. Overall, Kumulos stands out as a powerful tool for modern marketers looking to optimize their customer engagement strategies.

What is Appgain?

Elevate the user experience by tailoring the onboarding journey for each individual user while re-engaging those who have become less active through captivating videos sent via push notifications, complemented by a fully automated campaign designed to reactivate users. To encourage users to return to your platform, offer customized content and exclusive promotions, motivating them to recommend the app to their friends, and devise methods to retarget users even if they have removed the application from their devices. Effectively reach your audience by retargeting them immediately after they engage with your links across all leading social media networks, thereby ensuring continuous connection regardless of their location. Through marketing automation, you can enhance the effectiveness of your campaigns without incurring extra effort, akin to the advantages provided by CRM marketing automation solutions. Appgain’s automation capabilities will enable you to react promptly to user actions with personalized communications and employ retargeting short links to direct customers to specific areas within your app. Furthermore, you can precisely assess the ROI and ROAS for every channel utilized in customer acquisition, offering crucial insights that can refine your marketing strategies. By harnessing these advanced tools, not only can you significantly boost overall customer engagement and retention, but you can also cultivate a more robust and loyal user community, ultimately leading to sustained growth and success.

Media

Media

Integrations Supported

Jira Service Management
Microsoft Teams
Shoutem
Slack
Trello

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

$100 per month
Free Trial Offered?

Pricing Information

$124 per month
Billed annually
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Kumulos

Date Founded

2014

Company Location

United Kingdom

Company Website

www.kumulos.com

Company Facts

Organization Name

Appgain.io

Date Founded

2018

Company Location

United States

Company Website

www.appgain.io

Categories and Features

Application Performance Monitoring (APM)

Diagnostic Tools
Performance Control
Resource Management
Root-Cause Diagnosis
Server Performance
Trace Individual Transactions

Mobile App Analytics

A/B Testing
Channel Attribution
Cohort Analysis
Funnel Analysis
In-App Events Tracking
Push Notifications
Retention Tracking
Revenue Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

Categories and Features

Customer Engagement

Communication Management

Marketing Analytics

Channel Attribution
Dashboard

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Segmentation
Social Marketing
Website Visitor Tracking

Mobile App Analytics

Channel Attribution
Funnel Analysis
In-App Events Tracking
Push Notifications
Revenue Tracking
Uninstall Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Email Marketing
Location-Based Marketing
Push Notifications
Text-to-Win

Push Notifications

Campaign Segmentation
Contextual Targeting
Device Targeting
Visual Notifications
Web Notifications

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