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What is Lead to Account Matcher?

The Lead to Account Matcher (L2A) is an innovative Salesforce application crafted to assist teams that adopt an Account-Based Marketing (ABM) strategy, enhancing the linkage between leads and streamlining their transformation into existing accounts within your database. Offered as a one-time purchase, this tool eliminates the necessity for recurring subscription fees. When leads enter your Salesforce organization for companies already recorded as accounts, our sophisticated fuzzy logic matching capability can recognize these accounts, even amidst naming inconsistencies. Additionally, during the process of lead conversion, the matcher can pinpoint related leads for that specific company, enabling you to transfer all or none of them with a mere click. Moreover, the Lead to Account Matcher allows for user customization, granting the ability to adjust matching thresholds, exclude specific terms from the matching process, and change the displayed fields in the matching interface, all without needing any programming knowledge. This adaptability ensures that the tool can be effectively customized to cater to the unique requirements of different businesses. The comprehensive features of L2A provide significant value, making it an essential asset for organizations pursuing efficient lead management.

What is D&B Rev.Up ABX?

D&B Rev.Up stands out as the revolutionary RevTech platform that B2B marketers are excited to embrace. Its flagship offering, D&B Rev.Up ABX, equips businesses with the tools needed to enhance revenue through consolidated data, targeted audience outreach, and personalized interactions across multiple channels, while also providing the ability to measure performance effectively. This capability is supported by our advanced Customer Data Platform (CDP), which integrates effortlessly with your current Martech or Salestech solutions, allowing you to circumvent the limitations of yet another technology silo. For instance, Citrix utilizes Dun & Bradstreet to refine the targeting methodologies of its marketing and sales teams, enabling them to engage with the right accounts using tailored messaging, which significantly boosts pipeline expansion and deal values. Likewise, LiveRamp aimed to enhance its reach; through the adoption of Dun & Bradstreet, they have successfully expanded their account landscape and initiated cohesive, targeted campaigns directed at pivotal accounts. By offering your audiences curated and relevant experiences, you can consistently provide value across a variety of platforms, including display advertising, social media, email, and search engines, which ultimately helps in winning their loyalty. With D&B Rev.Up at your disposal, your marketing initiatives will not only achieve effectiveness but will also deeply resonate with the audience you aim to engage. In a competitive landscape, leveraging such innovative solutions can set your business apart and drive sustained growth.

Media

Media

Integrations Supported

Salesforce

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Eustace Consulting

Company Location

United States

Company Website

www.eustaceconsulting.com/lead-account-matcher/

Company Facts

Organization Name

Dun & Bradstreet

Date Founded

1841

Company Location

United States

Company Website

www.dnb.com/products/marketing-sales/dnb-rev-up-cloud/rev-up-abx.html

Categories and Features

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