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What is LeadSift?

LeadSift, a provider of intent data for B2B companies, assists businesses in pinpointing and prioritizing the prospects and accounts they should focus on. By leveraging millions of unstructured public web data points, we identify individuals who show increased interest in competing and relevant topics. After recognizing a potential signal, we employ an intricate mapping technique to uncover the identities of these prospects and analyze their work environments for relevance. Ultimately, this process yields contacts who have been actively exploring a particular company or subject matter. The insights generated by LeadSift enable organizations to enhance their advertising expenditures, marketing nurturing initiatives, and sales outreach strategies effectively. With our data-driven approach, businesses can make more informed decisions and improve their overall engagement with potential clients.

What is GoodFit?

GoodFit is an advanced data platform designed to improve go-to-market strategies by providing commercial teams with the necessary tools and insights to effectively identify, prioritize, and engage their ideal customers. The platform facilitates market and account analysis, enhances these accounts with tailored data points, and allows for the assessment or ranking of accounts according to their buying potential, thereby highlighting "high-potential" leads. By harnessing unique market data, proprietary performance metrics, and customizable features, GoodFit enables teams to implement both human-driven and automated go-to-market strategies—ranging from identifying target accounts to launching outreach campaigns—while also reducing customer acquisition costs through data-informed insights. In addition, it presents a unified view that helps revenue and marketing teams grasp their addressable market, strategically prioritize their outreach activities, and craft highly relevant messaging on a broader scale. This holistic methodology not only boosts operational efficiency but also significantly improves engagement with prospective customers, ultimately leading to higher conversion rates. As a result, organizations can expect a more streamlined approach that aligns their efforts with the needs of their target audience.

Media

Media

Integrations Supported

HubSpot CRM
Salesforce
Adobe Marketo Engage
BambooBox
HubSpot Customer Platform
Metadata.io
Pipedrive
Salesforce Marketing Cloud Account Engagement
Triblio
Unified.to

Integrations Supported

HubSpot CRM
Salesforce
Google Sheets
Intercom
LinkedIn
Microsoft Excel
Outreach
Slack
Snowflake
Zoom
ZoomInfo

API Availability

API Availability

Pricing Information

$1500/Month

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

LeadSift

Date Founded

2012

Company Location

Canada

Company Website

leadsift.com

Company Facts

Organization Name

GoodFit

Date Founded

2020

Company Location

United Kingdom

Company Website

www.goodfit.io

Categories and Features

Account Based Marketing

Campaign Personalization
Customer Segmentation
Lead Scoring
Prospecting Tools
Target Account Identification

B2B Data

Not specified

Buyer Intent

B2B Lead Generation
CRM Integration
Competitor Analysis
Intent Data
Lead Scoring

Data Enrichment

Not specified

Lead Generation

Contact Discovery
Contact Import/Export
Lead Database Integration
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools

Market Intelligence

Not specified

Sales Intelligence

CRM Integration
Data Enrichment
Data Import/Export
Data Mining
Lead Scoring
List Building
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools

Categories and Features

Data Enrichment

Not specified

Go-To-Market

Not specified

Sales Intelligence

Not specified

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