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What is LinkedIn Ads?

Connect with over 850 million professionals on the world's largest network focused on career advancement. Our advertising platform offers a diverse range of ad formats designed to meet your unique marketing objectives. You have the opportunity to create LinkedIn ad campaigns that correspond with your specific goals. To get started, you’ll need access to Campaign Manager; if you don’t have an account yet, establishing one is a straightforward and quick process. Each campaign begins by identifying the key goals that matter most to you, whether they focus on building awareness, fostering consideration, or driving conversions. LinkedIn ads provide businesses of various sizes the tools they need to realize their aspirations and reach their target audiences effectively. With a vast pool of over 850 million active users on LinkedIn, you can accurately target your audience based on criteria such as job title, industry, and professional role. Whether you aim to generate leads, boost brand awareness, or encourage event registrations, LinkedIn ads can play a crucial role in fulfilling those objectives. Moreover, you can control your budget with flexible pricing options, allowing you to start with any amount you choose and pause or discontinue your ads at your convenience. This adaptability guarantees that your advertising strategies can progress alongside your business requirements, ensuring consistent alignment with your overall vision. Ultimately, leveraging LinkedIn’s advertising capabilities can significantly enhance your marketing effectiveness.

What is Atom?

Leveraging our sophisticated Point of Interest (POI) management techniques alongside a hyperlocal toolkit for swift targeting, EQ proudly presents GeoCohorts, a groundbreaking approach that prioritizes user privacy while enabling large-scale aggregation and targeting. Regardless of the market segment you wish to reach, Atom is tailored to meet all of your programmatic media buying needs. While hyperlocal targeting has been around for some time, successfully achieving precision across a wide scale and deriving valuable insights for campaigns has often been neglected in favor of broader categories defined by generic radii. Atom boasts a meticulously curated, global POI database that permits users to identify the exact locations they wish to engage. Whether the focus is on an expansive worldwide franchise or a small local coffee shop, Atom merges customized polygon mapping with comprehensive location-based analytics, allowing hyperlocal marketers to engage with their target audience at the most opportune times while obtaining essential insights for fine-tuning campaigns or enhancing overall business strategies. This fresh approach not only empowers marketers to tackle the intricacies of contemporary advertising with improved efficacy and transparency, but it also positions them to make informed decisions that drive success in their initiatives. Ultimately, the combination of these tools paves the way for a more strategic and impactful marketing landscape.

Media

Media

Integrations Supported

Axis LMS
Cluc.io
ConvertBomb
DataUnlocker
Datahive360
Dreamdata.io
EasyInsights
Fibbler
Juma
La Growth Machine
LinkedIn Marketing Solutions
NYX
Ours Privacy
Paddle CRM
Pylar
Salesforce Data 360
Versium REACH
Workers by Delos
dojo
recruitpilot

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Online Training

Company Facts

Organization Name

LinkedIn

Date Founded

2002

Company Location

United States

Company Website

business.linkedin.com/marketing-solutions/ads

Company Facts

Organization Name

EQ Works

Date Founded

1994

Company Location

Canada

Company Website

www.eqworks.com/platforms/atom/

Categories and Features

Media Buying

Not specified

Categories and Features

Market Intelligence

Not specified

Media Buying

Not specified

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