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What is Littledata?

Littledata pioneered server-side tracking for Shopify, helping fast-growing DTC brands connect their first-party customer data into the tools they rely on every day. With seamless integrations for Google Analytics 4 (GA4), Google Ads, Meta Ads (Facebook & Instagram), TikTok, Pinterest, and Klaviyo, Littledata makes it easy to link revenue directly to marketing channels. By fixing broken attribution and data gaps, Littledata ensures brands can confidently measure performance and fuel higher-return campaigns. For Klaviyo users, Littledata identifies opted-in customers across browsing sessions, powering stronger abandoned cart and checkout flows that generate more revenue without adding more emails. For paid media, Littledata upgrades tracking beyond native apps: enabling Enhanced Conversions in Google Ads, improving Event Match Quality Scores in Meta’s Conversions API, and reducing CAC through better customer matching. Google Analytics users benefit from accurate event data, including checkout steps and recurring subscription orders, ensuring GA4 reports align with Shopify. Built for data experts but simple enough for marketers, Littledata makes it ridiculously easy to get accurate data. Whether your team needs reliable attribution, higher Klaviyo performance, or a way to unify Shopify with GA4 and ad platforms, Littledata provides the trusted solution to scale with confidence.

What is Convultra?

Convultra is a powerful platform designed for server-side conversion tracking and attribution, specifically catering to ecommerce retailers, lead-generation firms, SaaS businesses, and agencies that leverage Google Ads. This innovative system captures website interactions through a first-party subdomain and efficiently transmits conversion data to Google Ads, supporting Enhanced Conversions and OpenAI Ads. By maintaining Click IDs and removing duplicate entries, it guarantees precise data tracking and thoroughly records delivery statuses. Moreover, the recovery report underscores conversions identified beyond standard browser pixels, while the all-inclusive dashboard consolidates essential metrics, including revenue, advertising costs, mixed return on ad spend, and AI-assisted referrals associated with revenue. To ensure user-friendliness, the platform provides various setup alternatives, such as plugins for WordPress and WooCommerce, a template for Google Tag Manager, and a customizable JavaScript snippet. Additionally, agencies can manage their clients' accounts seamlessly and generate white-label reports, thereby enhancing their service capabilities. With its extensive functionalities, Convultra stands out as an indispensable tool for businesses focused on maximizing their advertising performance and boosting conversion rates, ultimately driving growth and success in a competitive marketplace.

Media

Media

Integrations Supported

Google Ads
Google Tag Manager
Facebook
Facebook Ads
Google Analytics
Klaviyo
Pinterest
Segment
Shopify
Shopify Plus
TikTok

Integrations Supported

Google Ads
Google Tag Manager
ChatGPT Ads
WooCommerce
WordPress

API Availability

API Availability

Has API

Pricing Information

Free
Littledata offers flexible, usage-based pricing tailored to your Shopify store’s order volume. Plans start at $0.35 per order with a free trial available.
Free Version
Free Trial Offered?

Pricing Information

$49/month
The Starter plan is $49 per month for up to 1,000 conversions. A 14-day free trial is available.
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Littledata

Date Founded

2014

Company Location

United Kingdom

Company Website

www.littledata.io

Company Facts

Organization Name

Further Forward Innovation

Date Founded

2022

Company Location

United Kingdom

Company Website

convultra.com

Categories and Features

eCommerce Analytics

Not specified

eCommerce Tools

Not specified

Web Analytics

Conversion Tracking
Goal Tracking
Multiple Site Management
Pageview Tracking
User Interaction Tracking

Categories and Features

Conversion Tracking

Not specified

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