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What is Lobyco?

Lobyco presents a cutting-edge, modular SaaS solution hosted in the cloud, designed specifically for grocery and consumer-goods retailers to develop modern, data-driven customer loyalty initiatives, promotional campaigns, and efficient checkout experiences. This versatile platform empowers retailers to manage personalized loyalty programs, execute precise promotional efforts, and engage consumers through gamification elements such as games, challenges, and rewards, while also facilitating the issuance of digital vouchers and the oversight of “loyalty wallets” and “loyalty currencies.” Furthermore, it boasts powerful customer segmentation features and real-time offer delivery, which significantly boosts customer engagement. Retailers benefit from the ability to orchestrate promotions across multiple channels, allowing them to create campaigns that resonate with individual purchase patterns, demographic information, digital behaviors, and additional pertinent metrics. Its advanced segmentation functionalities enable retailers to easily define and export customer cohorts, enhancing targeted communication strategies. On the consumer front, Lobyco enriches the shopping experience through innovative features like collaborative shopping lists, digital flyers showcasing in-app promotions, meal planning recipes linked to selected ingredients, and even carbon dioxide tracking that promotes eco-friendly purchasing decisions. By offering a comprehensive array of tools, Lobyco not only optimizes retail operations but also significantly elevates the overall customer journey, making it an invaluable resource for modern retailers striving to meet evolving consumer demands. This holistic approach ensures that both retailers and consumers gain maximum benefit from their interactions within the platform.

What is Heyloyalty?

Heyloyalty is a Danish cloud-based marketing automation tool designed specifically for e-commerce, enabling businesses to convert customer interactions into personalized multichannel marketing efforts. The platform allows for smooth integration with your store's product feed and transaction information, making it easy to create diverse marketing materials such as emails, SMS messages, web-push notifications, social media ads, pop-ups, landing pages, and on-site messaging through an intuitive drag-and-drop interface and flow builder. Users can segment their audiences effectively based on browsing behaviors and purchase histories, set up both prebuilt and custom triggers, and conveniently incorporate products into their communications with a single click. With its two-way integration with popular platforms like Shopify and Magento, Heyloyalty ensures real-time list updates while maintaining compliance with GDPR regulations for data protection. Moreover, the platform features integrated analytics that allow users to monitor revenue generated from each campaign, evaluate customer lifetime value, and track engagement metrics, alongside offering templates and content widgets to ensure brand consistency across various channels. The capability to automate campaigns in response to customer actions further amplifies its potential as a powerful asset for boosting marketing efficiency and impact. All these features contribute to an enhanced marketing strategy that can adapt to the ever-changing landscape of e-commerce.

Media

Media

Integrations Supported

Clerk.io
DanDomain
Hello Retail
Magento
NaviPartner
Playable
Shopify
Shopware
Sleeknote
SmartWeb
WakeupData
Zapier

Integrations Supported

Clerk.io
DanDomain
Hello Retail
Magento
NaviPartner
Playable
Shopify
Shopware
Sleeknote
SmartWeb
WakeupData
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$170 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Lobyco

Date Founded

2020

Company Location

Denmark

Company Website

www.lobyco.com

Company Facts

Organization Name

Heyloyalty

Date Founded

2008

Company Location

Denmark

Company Website

heyloyalty.com

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

Loyalty Management

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

Categories and Features

Customer Loyalty

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

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