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What is Lumen?

Lumen combines state-of-the-art eye tracking technology with the largest attention panels available worldwide, along with cutting-edge advertising capabilities. This innovative approach turns the webcam on your phone or computer into a highly advanced eye tracking sensor, enabling Lumen to collect passive eye tracking data efficiently for media valuation and creative evaluations on a vast scale and with remarkable speed. Their predictive models utilize the latest machine learning techniques to evaluate how well advertisements capture attention based on their visibility characteristics. Recently, Lumen's pioneering eye tracking methods received considerable recognition, being celebrated as a standout at a conference organized by the prestigious Institute of Electrical and Electronics Engineers. As a firm focused on attention technology, Lumen excels at helping brands measure, acquire, and enhance the attention garnered by their marketing initiatives, thereby amplifying their effectiveness in a fiercely competitive advertising environment. By seamlessly combining these technologies, Lumen not only boosts the performance of advertisements but also equips brands with the insights needed to make informed, data-driven decisions that can lead to greater success. This holistic approach underscores the importance of attention in the digital age, making Lumen a vital partner for brands seeking to thrive.

What is Gazepoint?

Gazepoint provides cost-effective solutions for eye tracking, neuromarketing, and biometric research, making it easier than ever to integrate these technologies into your projects. The growth of eye tracking and biometric analysis is revolutionizing various industries, such as healthcare and marketing, and now you can access these advanced tools without straining your budget. Explore our diverse selection of eye-tracking hardware and software, and place your order today to embark on an exciting journey in data collection. The insights derived from human eye movement are incredibly valuable; our gaze reveals crucial information about our interests, preferences, and challenges. With eye-tracking technology, you can gather, analyze, and utilize this essential data effectively. Keep reading for more insights, and take advantage of the opportunity to use this cutting-edge technology with an economical eye tracking package from Gazepoint, allowing you to remain competitive in your industry. Additionally, by investing in our top-tier tools, you're setting the stage for a significant enhancement in your research capabilities.

Media

Media

Integrations Supported

Business MLM Software
Momentum Telecom

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Lumen Research

Date Founded

2013

Company Location

United Kingdom

Company Website

lumen-research.com/our-technology-v2/

Company Facts

Organization Name

Gazepoint

Date Founded

2013

Company Location

United States

Company Website

www.gazept.com

Categories and Features

Eye Tracking

Not specified

Categories and Features

Eye Tracking

Not specified

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