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What is Wunderman Thompson Commerce Intelligence?

Our team is extremely proud of the accuracy and reliability of the product data feeds we provide. The advancements in our Commerce Intelligence solutions have positioned them as vital elements of our comprehensive eRetail suite, allowing us to collect information on over 60 million SKUs each day. Our Feed Management solution plays a crucial role in not only creating and optimizing but also overseeing product data feeds, which support retailers in boosting their sales across platforms like Google Shopping and other data-driven channels. BuyNow effectively connects customers to current pricing, regardless of where they are shopping online. By converting every digital interaction into a purchase-ready experience, we ensure that customers enjoy a seamless journey to buy. Furthermore, our Consulting team is committed to designing the digital commerce solutions of the future, and we excel at imagining and implementing cutting-edge strategies that empower our clients to stay ahead of the competition. Our continuous dedication to understanding and anticipating market trends enables us to persistently enhance our offerings, ensuring they remain relevant and effective. This proactive approach not only benefits our clients but also reinforces our reputation as industry leaders.

What is BlueWinston?

Blue Winston serves as an automated solution for generating product advertisements and Smart Shopping campaigns tailored for Google platforms. Product ads can be displayed across Google Search, YouTube, and Google Display, enhancing visibility for online stores. The website BlueWinston.com facilitates the streamlined creation and dissemination of these ads, enabling users to generate keywords customized for each product. Utilizing an embedded product XML feed, Blue Winston becomes a vital tool for online retailers aiming to boost their marketing efforts. Additionally, it offers features to optimize campaigns through a collection of automated rules, bidding scripts, and various tools that can be executed swiftly. Users can specifically target individual products, showcasing them alongside images and prices, which enhances the attractiveness of the ads. By distributing these ads across all Google networks, Blue Winston increases the reach of promotional efforts. Furthermore, it stands out among competitors by providing advanced options for product filtering, allowing users to refine searches based on category, brand, and other parameters, including pricing tiers. This additional level of customization can significantly enhance advertising effectiveness for store owners.

Media

Media

Integrations Supported

Amazon Marketing Cloud
YouTube Shorts

Integrations Supported

Amazon Marketing Cloud
YouTube Shorts

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

$59.00/month/user
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Wunderman Thompson

Company Location

United States

Company Website

www.wundermanthompson.com/expertise/commerce/ecommerce-technology/commerce-data-management

Company Facts

Organization Name

Winston bros

Date Founded

2013

Company Location

Slovakia

Company Website

www.bluewinston.com

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Categories and Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

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