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What is Mabaya?

Introducing the leading platform for sponsored product advertisements designed specifically for both online marketplaces and private market environments. You will have total authority over the number, placement, and styling of your sponsored product advertisements. To aid in making strategic choices, you can utilize a comprehensive placement report that delivers detailed insights into the performance metrics of each ad unit. The campaign management dashboard is tailored to showcase your store's branding elements, including your logo, color scheme, and website URL. Advertisers and sellers can conveniently access this interface through your store's seller center. Our sophisticated algorithms work diligently to identify the most impactful ads for every interaction by analyzing various factors, such as relevance, collective shopper behavior, bidding strategies, and anticipated click-through rates, while also recognizing that you might have other priorities to consider. Additionally, you have the flexibility to influence the ad selection process according to your preferences. To further enhance your communication with sellers and advertisers, we offer a selection of automated email templates that you can customize, deciding what messages are sent and how they appear. This extensive level of customization empowers you to align your advertising tactics with your unique objectives and branding vision, maximizing the effectiveness of your marketing efforts. In essence, our platform not only streamlines the advertising process but also enriches your overall strategic approach.

What is Criteo Commerce Max?

Criteo Commerce Max revolutionizes the advertising landscape for brands and agencies by enabling the creation of cross-channel retail media campaigns both onsite with over 200 global retailers and offsite across thousands of respected publishers, all while utilizing a closed-loop measurement system that connects directly to real sales data from both online and brick-and-mortar stores. Acting as a centralized hub for more than 200 retailers, Commerce Max allows advertisers to effortlessly manage their onsite and offsite campaigns through a unified platform, which includes streamlined workflows and extensive reporting capabilities. Furthermore, users can tap into AI-enhanced optimization models tailored to boost revenue and effectively engage specific retailer demographics. With access to advanced commerce insights, brands and agencies can make better-informed decisions regarding their media and merchandising tactics, leading to an increase in campaign performance. This cutting-edge platform thus signifies a major advancement in the realm of retail media, paving the way for more strategic and effective advertising initiatives. As a result, it empowers users to harness data-driven strategies that can adapt to the evolving marketplace.

Media

Media

Integrations Supported

Criteo

Integrations Supported

CommerceIQ
Flywheel
Google Search Ads 360
Integral Ad Science
Intentwise
LiveRamp
Microsoft Advertising
Pacvue
Quartile
Rithum
Skai
Stackline

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Criteo Commerce Max operates on a transparent pricing model. Advertisers pay on a cost-per-click (CPC) or cost-per-mille (CPM) basis depending on campaign type. Advertisers pay a platform fee to Criteo that is a percentage of the media cost.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Mabaya

Company Location

Israel

Company Website

www.mabaya.com

Company Facts

Organization Name

Criteo

Date Founded

2005

Company Location

France

Company Website

www.criteo.com/platform/commerce-max/

Categories and Features

Retail Media Networks

Not specified

Categories and Features

Retail Media Networks

Not specified

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