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What is MadKudu?

MadKudu is a powerful, real-time API designed for enterprises that reveals the potential of prospects regardless of their location in the buying process. This innovative engine streamlines workflows across various channels, enabling businesses to maximize revenue opportunities throughout the customer journey. For sales teams, relying on blackbox scoring systems that overlook their feedback can be incredibly frustrating. MadKudu delivers reliable predictions that sales teams can trust and offers the flexibility to refine these forecasts as the business landscape changes. Traditional "contact us" forms tend to overlook around 40% of demo requests, but with MadKudu, you can qualify every visitor instantly and facilitate immediate meeting bookings with the sales team. This ensures that no visitor goes unnoticed when they express interest. Additionally, many B2B companies have struggled to effectively leverage Facebook ads due to the platform's inability to assess the value of individual leads. However, MadKudu accurately predicts the worth of each visitor, allowing businesses to instruct Facebook on appropriate bidding strategies. This capability positions MadKudu as an indispensable tool for companies aiming to enhance their digital marketing efforts and optimize lead conversion.

What is D&B Rev.Up ABX?

D&B Rev.Up stands out as the revolutionary RevTech platform that B2B marketers are excited to embrace. Its flagship offering, D&B Rev.Up ABX, equips businesses with the tools needed to enhance revenue through consolidated data, targeted audience outreach, and personalized interactions across multiple channels, while also providing the ability to measure performance effectively. This capability is supported by our advanced Customer Data Platform (CDP), which integrates effortlessly with your current Martech or Salestech solutions, allowing you to circumvent the limitations of yet another technology silo. For instance, Citrix utilizes Dun & Bradstreet to refine the targeting methodologies of its marketing and sales teams, enabling them to engage with the right accounts using tailored messaging, which significantly boosts pipeline expansion and deal values. Likewise, LiveRamp aimed to enhance its reach; through the adoption of Dun & Bradstreet, they have successfully expanded their account landscape and initiated cohesive, targeted campaigns directed at pivotal accounts. By offering your audiences curated and relevant experiences, you can consistently provide value across a variety of platforms, including display advertising, social media, email, and search engines, which ultimately helps in winning their loyalty. With D&B Rev.Up at your disposal, your marketing initiatives will not only achieve effectiveness but will also deeply resonate with the audience you aim to engage. In a competitive landscape, leveraging such innovative solutions can set your business apart and drive sustained growth.

Media

Media

Integrations Supported

AccessOwl
Axis LMS
Clearbit
Facebook Ads
G2
Google Sheets
Gusto
Meta Ads
Mixmax
Nekton.ai
Notion
Pipedrive
Plaid
Productboard
Quickwork
Salesforce
Segment
Stripe
Udemy
Zapier

Integrations Supported

AccessOwl
Axis LMS
Clearbit
Facebook Ads
G2
Google Sheets
Gusto
Meta Ads
Mixmax
Nekton.ai
Notion
Pipedrive
Plaid
Productboard
Quickwork
Salesforce
Segment
Stripe
Udemy
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

$999 per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

MadKudu

Date Founded

2014

Company Location

France

Company Website

www.madkudu.com

Company Facts

Organization Name

Dun & Bradstreet

Date Founded

1841

Company Location

United States

Company Website

www.dnb.com/products/marketing-sales/dnb-rev-up-cloud/rev-up-abx.html

Categories and Features

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

eCommerce Personalization

A/B Testing
Abandoned Cart Email
Dynamic Pricing
Offers & Discounts Notifications
Personalized Site Navigation
Product Recommendations
Reporting / Analytics
Social Insights

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

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