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What is Madison Logic?

ML Platform: Boost the efficiency of your marketing pipeline by identifying, prioritizing, and engaging with your most significant accounts. This platform provides B2B marketers with vital tools designed to improve campaign strategies and accelerate the customer journey. You can accurately identify and rank accounts that exhibit a greater potential for conversion. By integrating your CRM and marketing automation systems with curated data from the ML Data Cloud, you can better pinpoint the most appropriate target accounts. Moreover, categorizing accounts based on firmographic and demographic criteria facilitates the creation of scalable marketing strategies and initiatives. By concentrating on intent, technographic, and engagement data, you can prioritize accounts more effectively, optimizing the allocation of your marketing resources. Additionally, utilizing reports such as Market Level Trending Topics & Installed Technologies can bolster your account prioritization efforts, ensuring that your marketing budget is spent wisely for maximum impact. This multi-faceted approach not only enhances engagement but also significantly boosts overall marketing effectiveness, paving the way for improved business outcomes. As a result, marketers can expect to see a notable increase in conversion rates and ROI.

What is Happierleads?

Engage with businesses that show a strong intent to purchase but are yet to complete transactions. Our innovative solution provides the unique ability to track website visitors, even if they are accessing from their personal devices or remotely. By implementing behavioral and demographic filters, you can efficiently categorize leads, while our platform automatically evaluates them based on their online activities. We also enable you to identify critical decision-makers from a vast global database, employing job role filters and real-time verification to ensure accuracy. Access to crucial contact details, including email addresses, phone numbers, and LinkedIn profiles, is readily available, along with insights into employee count, revenue, technology utilization, industry, and sector for thorough analysis. With our advanced firmographic filters, you can further narrow down your search results. Additionally, our system effectively removes ISP and bot traffic, guaranteeing that the data you depend on remains both current and accurate through proprietary real-time lookups. This capability allows you to respond quickly and efficiently to the latest insights. Moreover, the tools we provide facilitate a more efficient approach to outpacing your competitors in the market. By leveraging these comprehensive resources, you can enhance your strategic outreach efforts significantly.

Media

Media

Integrations Supported

Axis LMS
Easyflow
Octane11
Stackreaction
Zapier

Integrations Supported

Axis LMS
Easyflow
Octane11
Stackreaction
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$69 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Madison Logic

Date Founded

2004

Company Location

United States

Company Website

www.madisonlogic.com/ml-platform/

Company Facts

Organization Name

Happierleads

Date Founded

2020

Company Location

United Kingdom

Company Website

happierleads.com

Categories and Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Categories and Features

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

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