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What is Magellan AI?

Magellan AI functions as an all-encompassing platform geared towards podcast advertising intelligence, streamlining media planning and performance measurement. It features the world's most extensive database of podcast advertising data, which includes over 50,000 podcasts. Advertisers and media buyers from agencies rely on Magellan AI's tools to effectively discover, engage with, and analyze the success of different podcasts, streaming audio, and YouTube videos. Publishers trust Magellan AI to boost ad sales through valuable insights and performance tracking, facilitate content acquisition, and refine ad operations. The platform's dashboard provides crucial metrics from podcast growth initiatives, such as downloads, unique listeners, and conversion rates among listeners. For the first time, podcast marketers can distinguish between first-time and returning listeners thanks to the capabilities of Magellan AI. Additionally, clients receive support from dedicated measurement success managers who assist with setup and resolve any challenges that may occur during the launch of new campaigns. This personalized assistance ensures that users can fully leverage their advertising opportunities and enhance the effectiveness of their campaigns, ultimately driving better results and maximizing return on investment.

What is Google Podcasts?

Google Podcasts allows you to effortlessly discover the latest episodes from your favorite shows, receive customized podcast recommendations, and track your listening habits. Explore podcasts designed specifically for your preferences • Subscribe and enjoy your preferred podcasts completely free of charge. • Dive into handpicked suggestions for shows and episodes that align with your tastes. • Discover the hottest and most popular podcasts spanning a wide array of genres, including comedy, news, history, music, business, TV & film, education, health & fitness, technology, arts, science, sports, and more. Customize your listening experience • Modify playback speeds or skip silences to enhance your enjoyment. • Compile a playlist of episodes for seamless uninterrupted listening. • Easily keep tabs on your listening history, downloads, and subscriptions. Enjoy podcasts wherever you go • Access your favorite podcasts across multiple devices—whether it's your smartphone, computer, or smart speaker—without losing your place. • Stream episodes instantly or download them for offline listening at your convenience. • Utilize Google Search and Google Assistant to uncover new podcasts that catch your interest, making it simple to find hidden treasures you may have missed before. Additionally, the platform continually evolves, ensuring that you always have fresh content to explore.

Media

Media

Integrations Supported

ART19
Acast
Buzzsprout
Castos
Podbean
Simplecast
Spreaker
Blogcast
Blubrry
Cast
Fusebox
MakeMySummary
Microsoft Advertising
PodStash
Podcast.co
Podcraftr
Podkite
Taplink
Tealium Customer Data Hub
Triton

Integrations Supported

ART19
Acast
Buzzsprout
Castos
Podbean
Simplecast
Spreaker
Blogcast
Blubrry
Cast
Fusebox
MakeMySummary
Microsoft Advertising
PodStash
Podcast.co
Podcraftr
Podkite
Taplink
Tealium Customer Data Hub
Triton

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Magellan AI

Date Founded

2016

Company Location

United States

Company Website

www.magellan.ai/

Company Facts

Organization Name

Google

Date Founded

1998

Company Location

United States

Company Website

podcasts.google.com

Categories and Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Podcast

Audio Editing Tools
Audio Recording
Audio to Text Transcription
Brand Safety
Create Cover Art
Distribution Tools
Import / Export
Live Broadcasting
Market Intelligence
Monetization / Advertising Management
Podcast Web Hosting
Reporting / Analytics
Sounds Effects / Music
Subscriber Management
Supports Multiple Hosts/Guests
Video Support

Categories and Features

Podcast

Audio Editing Tools
Audio Recording
Audio to Text Transcription
Brand Safety
Create Cover Art
Distribution Tools
Import / Export
Live Broadcasting
Market Intelligence
Monetization / Advertising Management
Podcast Web Hosting
Reporting / Analytics
Sounds Effects / Music
Subscriber Management
Supports Multiple Hosts/Guests
Video Support

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