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What is Mailsoftly?

Mailsoftly is an email marketing and automation platform for organizations where email is essential but not anyone’s full-time job. It is built for growing businesses, nonprofits, schools and PTAs, local governments, associations, professional services firms, marketing agencies, consultants, and corporate teams that want powerful email marketing without enterprise complexity. Create newsletters, donor appeals, citizen notices, parent updates, client communications, product announcements, and automated campaigns from one platform. Mailsoftly includes email templates, contact management, segmentation, analytics, signup forms, landing pages, and no-code automation for welcome flows, drip sequences, reminders, and trigger-based journeys. Deliverability is a core focus. Mailsoftly helps customers configure SPF, DKIM, and DMARC authentication on their own domains and provides guidance on sender reputation, list quality, and sending practices to improve inbox placement. Fast human support is included. Mailsoftly helps customers set up and review their first campaign at no additional cost, and organizations switching from another platform can receive free migration of contact lists, templates, and signup forms. Teams can collaborate in one account without sharing credentials, with unlimited users available on the Enterprise plan. Integrations include Shopify, Jotform, Google Workspace, Microsoft 365, WordPress, Zapier, REST API, and webhooks for custom workflows. Mailsoftly supports purchase orders and invoicing, is GDPR compliant, and offers a 20% discount for nonprofits and government or public-sector organizations.

What is DirectIQ?

DirectIQ is tailored specifically for marketers, making it easy to set up effective A/B campaigns by selecting templates and criteria and adding convenient segmentation. Once you’ve made your selections, you’re all set to launch! With our intuitive Drag-and-Drop Editor, you can design stunning emails or choose from a wide array of complimentary templates. To enhance your email marketing efforts, you can seamlessly integrate platforms like Twitter, Facebook, and LinkedIn, ensuring your campaigns are well-targeted and effective. Enjoy an excellent delivery reputation to ensure your emails land in the inbox. Our 100% compatible email templates are optimized for both smartphones and tablets, and creating custom templates takes just minutes. Furthermore, DirectIQ provides comprehensive email marketing metrics, including opens, click-throughs, geo-tracking, and spam complaints, along with visually appealing charts and graphs to help you analyze your performance. By utilizing these features, marketers can gain deeper insights into their campaigns and improve their overall strategies.

Media

Media

Integrations Supported

Google Workspace
WordPress
Axis LMS
Campaign Genius
Insightly
Jotform
Magento
Microsoft 365
Shopify
Viewed
Zapier

Integrations Supported

Google Workspace
WordPress
Axis LMS
Campaign Genius
Insightly
Jotform
Magento
Microsoft 365
Shopify
Viewed
Zapier

API Availability

Has API

API Availability

Has API

Pricing Information

$15/month
Free plan available. Paid plans start at $15/month when billed annually, or $19/month billed monthly.
Free Version
Free Trial Offered?

Pricing Information

$12 per month
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Mailsoftly

Date Founded

2022

Company Location

United States

Company Website

mailsoftly.com

Company Facts

Organization Name

DirectIQ

Date Founded

2008

Company Location

United States

Company Website

www.directiq.com

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Categories and Features

Email Marketing

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

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