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What is Mailsoftly?
Mailsoftly is an email marketing and automation platform for organizations where email is essential but not anyone’s full-time job. It is built for growing businesses, nonprofits, schools and PTAs, local governments, associations, professional services firms, marketing agencies, consultants, and corporate teams that want powerful email marketing without enterprise complexity.
Create newsletters, donor appeals, citizen notices, parent updates, client communications, product announcements, and automated campaigns from one platform. Mailsoftly includes email templates, contact management, segmentation, analytics, signup forms, landing pages, and no-code automation for welcome flows, drip sequences, reminders, and trigger-based journeys.
Deliverability is a core focus. Mailsoftly helps customers configure SPF, DKIM, and DMARC authentication on their own domains and provides guidance on sender reputation, list quality, and sending practices to improve inbox placement.
Fast human support is included. Mailsoftly helps customers set up and review their first campaign at no additional cost, and organizations switching from another platform can receive free migration of contact lists, templates, and signup forms.
Teams can collaborate in one account without sharing credentials, with unlimited users available on the Enterprise plan.
Integrations include Shopify, Jotform, Google Workspace, Microsoft 365, WordPress, Zapier, REST API, and webhooks for custom workflows.
Mailsoftly supports purchase orders and invoicing, is GDPR compliant, and offers a 20% discount for nonprofits and government or public-sector organizations.
What is Mailaura?
Mailaura is a digital platform tailored for newsletters and email marketing, specifically aimed at small businesses, marketing teams, and agencies. It empowers users to create and send campaigns through an intuitive drag-and-drop interface, enriched with a selection of templates, subscriber management systems, and AI-enhanced tools for generating content, suggesting subject lines, transforming URLs into newsletters, and providing translations. The platform's visual automation features allow users to execute scheduled, drip, and trigger-based campaigns while offering analytics to monitor key performance indicators. For agencies, dedicated plans include capabilities such as managing multiple clients, utilizing shared templates, options for white-label branding, and producing reports tailored for clients. Moreover, Mailaura facilitates the sending of transactional emails, such as those for password resets and order confirmations, enhancing customer communication for businesses. Developers can take advantage of a comprehensive REST API to manage campaigns, subscriber databases, and templates, along with transactional emailing, while an MCP server and command-line utility support AI-augmented workflows. Additionally, Mailaura offers smooth integration with various platforms, such as WordPress, WooCommerce, Zapier, Make, and Google Analytics, which enhances the user experience by allowing seamless connectivity across different tools. Ultimately, Mailaura strives to streamline the email marketing process for its users by blending robust functionalities with user-friendly design, making it an invaluable resource for those looking to elevate their marketing strategies.
Media
No images available
Integrations Supported
WordPress
Zapier
Google Workspace
Jotform
Microsoft 365
Shopify
Integrations Supported
WordPress
Zapier
Google Analytics
Make
Model Context Protocol (MCP)
WooCommerce
API Availability
Has API
API Availability
Has API
Pricing Information
$15/month
Free plan available. Paid plans start at $15/month when billed annually, or $19/month billed monthly.
Free Version
Pricing Information
EUR 19/month
Starter: €19/month for up to 2,500 contacts and 25,000 emails/month, with 50 AI credits/month. Free plan: 500 contacts, 1,000 emails/month, and 10 AI credits/month. Agency plans: €29/month for up to 5 organizations, €79/month for up to 25, or €199/month for unlimited organizations. Annual billing is discounted.
Free Version
Supported Platforms
SaaS
Supported Platforms
SaaS
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Not specified
Training Options
Documentation Hub
Online Training
Training Options
Not specified
Company Facts
Organization Name
Mailsoftly
Date Founded
2022
Company Location
United States
Company Website
mailsoftly.com
Company Facts
Organization Name
AdSimple GmbH
Company Location
Austria
Company Website
www.mailaura.io
Categories and Features
Email Extractors
Not specified
Email Marketing
A/B Testing
Artificial Intelligence
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
Email Parser
Not specified
Email Personalization
Not specified
Categories and Features
Email Marketing
Not specified