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What is Market360?

Market360 is a cutting-edge digital shelf analytics platform powered by AI, crafted to support brands, manufacturers, retailers, and distributors throughout every step of the online customer journey. It provides immediate insights and actionable recommendations on crucial factors such as product visibility, pricing tactics, promotional activities, content performance, keyword effectiveness, customer feedback and sentiment, market share, and seller health across various marketplaces and channels, enabling businesses to make well-informed choices. With its sophisticated analytics and GenAI-assisted tools, the platform guarantees adherence to brand and channel standards while evaluating competitive behaviors. It adeptly monitors pricing trends and buy-box wins, alerting teams to any content gaps or pricing anomalies, which allows businesses to continually enhance their digital shelf strategies. Market360 also boasts customizable dashboards and KPI tracking abilities that span global markets, delivering comprehensive competitive benchmarks and trend analyses. Additionally, it improves marketplace management through modular monitoring tailored to specific business needs and scalable delivery options, which empowers companies to swiftly adapt to market fluctuations and consumer preferences. This adaptability ensures that organizations can stay nimble and responsive in the rapidly changing digital environment, fostering sustained growth and competitiveness.

What is EYE2?

Analyze how your brand stacks up against competitors on retail shelves, paying special attention to top-performing subcategories, brands, and customer demographics. Seek opportunities to expand your shelf presence while consistently measuring this against established objectives. Obtain shelf images that highlight your brands in various customer locations to assess visibility. Vigilantly monitor your SKUs' availability across multiple sales platforms, identifying products that often run low on stock and customers lacking adequate inventory. Track stock levels by subcategory, brand, SKU, and customer to uncover valuable insights. Evaluate your pricing shares for both well-performing and underperforming SKUs in the marketplace. Compare your prices to the market average, set clear targets, and analyze monthly trends to stay competitive. Identify pricing inconsistencies at different customer sites and take necessary actions to align with your pricing strategies. Additionally, keep an eye on your inventory's freshness in the market, addressing any issues that may pop up at customer locations. Recognizing patterns in freshness challenges within your supply chain can help prevent overstock situations. By implementing these strategies, you can significantly boost your brand's performance while improving inventory management practices, leading to better customer satisfaction and increased sales.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

eClerx

Date Founded

2000

Company Location

India

Company Website

eclerx.com/products/market360/

Company Facts

Organization Name

eQuality

Date Founded

2015

Company Location

Lebanon

Company Website

www.e-qualitygroup.com/fmcg-product-eye2.html

Categories and Features

CPG

Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion

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