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What is Markitsoft Sales Controller?
Sales forecasting and demand planning play vital roles in a company's marketing framework, allowing managers to assess potential market opportunities, allocate resources effectively, and track their organization's performance with both efficiency and effectiveness. Our Excel-based sales forecasting tool, Sales Controller, leverages historical sales information to uncover trends that can be extrapolated into future projections. The task of accurately forecasting, whether it pertains to sales or demand, can be quite daunting, especially as the planning timeframe stretches further ahead, which often results in diminished accuracy. However, even a well-informed estimate is significantly more advantageous than having no forecast whatsoever. Although trends based on previous sales data cannot guarantee future outcomes, Sales Controller equips you with a solid foundation to blend your own insights and judgment into the forecasting endeavor. By merging data analysis with your personal expertise, you can enhance decision-making processes and prepare more effectively for upcoming shifts in the market landscape. This approach not only improves strategic planning but also fosters a proactive mindset in navigating potential challenges.
What is Backstory?
Backstory is an AI-powered revenue intelligence platform built to give sales organizations deeper visibility into deals, accounts, pipelines, forecasts, and customer engagement. It connects with existing CRM, email, calendar, meeting, and sales applications to collect account activity without requiring representatives to manually enter every interaction. Calls, meetings, stakeholders, and other engagement signals can be automatically associated with the relevant opportunities and accounts. The platform analyzes this information alongside historical sales patterns to evaluate deal health and estimate the likelihood that an opportunity will close. Revenue teams can use the resulting insights to identify risks, stalled deals, missing contacts, coverage gaps, bottlenecks, and potential expansion opportunities. Stakeholder mapping helps sellers understand the people involved in each buying process and determine whether important decision-makers or influencers are missing. Backstory also generates deal-specific recommendations that suggest possible next steps based on buyer activity and the context surrounding an opportunity. AI sales coaching capabilities can help representatives evaluate their approach and improve execution without relying solely on periodic manager reviews. Sales leaders and revenue operations teams can use forecasting and pipeline management features to compare opportunities, monitor changes, and improve visibility into expected revenue. The platform also supports renewal and retention use cases by applying account activity intelligence to existing customer relationships. Backstory is intended for organizations that want to combine automated sales data capture with AI analysis to improve pipeline management, forecasting, account strategy, opportunity qualification, and day-to-day selling decisions.
Integrations Supported
Integrations Supported
Google Workspace
Microsoft 365
Okta
Outreach
Reduct
Shift
Slack
Tableau
Vonage Contact Center
API Availability
API Availability
Pricing Information
$62 one-time payment
Pricing Information
$50 per user per month
Free Version
Free Trial Offered?
Supported Platforms
Windows
Supported Platforms
SaaS
Customer Service / Support
Standard Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
On-Site Training
Training Options
Documentation Hub
Online Training
Company Facts
Organization Name
Markitsoft
Date Founded
2002
Company Location
United Kingdom
Company Website
www.markitsoft.com/sales-controller/default.htm
Company Facts
Organization Name
Backstory (People.ai)
Date Founded
2016
Company Location
United States
Company Website
www.backstory.ai/
Categories and Features
AI Sales Assistants
Not specified
AI Sales Tools
Not specified
Statistical Analysis
Analytics
Association Discovery
Compliance Tracking
File Storage
Forecasting
Regression Analysis
Statistical Process Control
Statistical Simulation
Time Series
Visualization
Categories and Features
Account Data Management
Not specified
Account Planning
Not specified
AI Sales Assistants
Not specified
AI Sales Tools
Not specified
Customer Revenue Optimization (CRO)
Not specified
Data Enrichment
Not specified
Inside Sales
Dashboard
Data Management
Lead Capture
Performance Management
Revenue Intelligence
Not specified
Revenue Operations
Not specified
Sales Analytics
Not specified
Sales Intelligence
Not specified
Sales Performance Management
Not specified
