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What is Maropost Merchandising Cloud?

Maropost Merchandising Cloud is an AI-driven ecommerce search and merchandising solution built to improve how shoppers discover products and navigate online catalogs. The platform combines intelligent site search, automated category merchandising, personalized recommendations, and manual merchandising controls within one environment. Its search technology uses shopper behavior, natural language understanding, spelling tolerance, autocomplete, synonyms, and intent-aware ranking to surface relevant results beyond exact keyword matching. This allows shoppers to find products even when they use misspelled terms, vague descriptions, or everyday language that differs from catalog wording. Smart Collections automatically organize category pages using signals such as popularity, inventory, product margin, and historical performance. Merchandising teams can retain direct control by boosting, burying, excluding, or pinning products whenever business priorities need to override automated rankings. Campaign scheduling allows those rules to begin and end automatically for launches, promotions, clearance events, and other merchandising periods. Product recommendation tools use real shopper behavior to generate options such as recently viewed products, bought-together items, trending products, popular items, and personalized suggestions. Recommendations can be placed across home pages, product pages, carts, and category pages, with preview functionality available before publishing changes. Additional controls let merchants manage out-of-stock visibility, remove products from search or autocomplete, and redirect non-product queries without requiring custom development. Maropost Merchandising Cloud integrates with Shopify, BigCommerce, Neto, and Norce to keep merchandising, search, and collection data synchronized with the retailer’s existing storefront.

What is Alibaba Cloud AIRec?

Utilizing Alibaba's cutting-edge big data and AI capabilities, Alibaba Cloud's Artificial Intelligence Recommendation (AIRec) provides customized recommendation solutions tailored for businesses and developers alike. With a wealth of experience in diverse industries such as e-commerce, media, news, live streaming, and social networks, it utilizes user input to improve personalization. Users are empowered to design specific scenarios within the AIRec console, enabling them to curate distinct item selections and implement targeted strategies. By fine-tuning various settings to meet particular business requirements, AIRec greatly improves the user experience overall. The platform adeptly connects users to pertinent items and content, facilitating recommendations driven by sophisticated algorithms. It rapidly captures and analyzes user interactions, offering personalized suggestions almost instantaneously, while efficiently managing over 1,000 queries every second. Users can refresh their pages at any time to unveil the latest recommended content, ensuring they receive timely and relevant suggestions. This versatility not only enhances user engagement but also positions AIRec as an essential asset for businesses striving to refine their engagement tactics. Furthermore, the capacity for continuous adaptation to user preferences makes AIRec crucial in a fast-paced digital landscape.

Media

Media

Integrations Supported

Appbrew
Canopy
Maropost Marketing Cloud
Shopify
Stamped
Yotpo
stockinstore

Integrations Supported

Alibaba Cloud

API Availability

API Availability

Has API

Pricing Information

$149.00/month
Free Version

Pricing Information

$1.65 per month
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Maropost

Date Founded

2011

Company Location

Canada

Company Website

maropost.com/products/merchandising-cloud

Company Facts

Organization Name

Alibaba Cloud

Date Founded

2008

Company Location

China

Company Website

www.alibabacloud.com/product/airec

Categories and Features

eCommerce Search

Not specified

Personalization

Behavioral Targeting
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Upsell & Cross-Sell

Not specified

Categories and Features

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