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What is Maropost Merchandising Cloud?

Maropost Merchandising Cloud is an AI-driven ecommerce search and merchandising solution built to improve how shoppers discover products and navigate online catalogs. The platform combines intelligent site search, automated category merchandising, personalized recommendations, and manual merchandising controls within one environment. Its search technology uses shopper behavior, natural language understanding, spelling tolerance, autocomplete, synonyms, and intent-aware ranking to surface relevant results beyond exact keyword matching. This allows shoppers to find products even when they use misspelled terms, vague descriptions, or everyday language that differs from catalog wording. Smart Collections automatically organize category pages using signals such as popularity, inventory, product margin, and historical performance. Merchandising teams can retain direct control by boosting, burying, excluding, or pinning products whenever business priorities need to override automated rankings. Campaign scheduling allows those rules to begin and end automatically for launches, promotions, clearance events, and other merchandising periods. Product recommendation tools use real shopper behavior to generate options such as recently viewed products, bought-together items, trending products, popular items, and personalized suggestions. Recommendations can be placed across home pages, product pages, carts, and category pages, with preview functionality available before publishing changes. Additional controls let merchants manage out-of-stock visibility, remove products from search or autocomplete, and redirect non-product queries without requiring custom development. Maropost Merchandising Cloud integrates with Shopify, BigCommerce, Neto, and Norce to keep merchandising, search, and collection data synchronized with the retailer’s existing storefront.

What is Fredhopper?

Fredhopper, a Crownpeak Technology solution, is a world-class AI-powered product discovery platform built for leading enterprise retailers and global fashion brands. It merges artificial intelligence with human merchandising expertise, giving brands full control over their storytelling while leveraging automation to scale performance. The platform delivers intelligent search, dynamic recommendations, and advanced merchandising tools that adapt to shopper intent in real time. Retailers benefit from measurable gains, including higher conversions, increased average order value, and significant reductions in manual merchandising workloads. Fredhopper’s Intelligent Merchandising capabilities allow brands to think globally while acting locally, tailoring experiences to regional trends, languages, and cultural nuances. Its AI Search ensures customers find products quickly, reducing missed searches and improving engagement across digital channels. Advanced Recommendations drive cross-sell and upsell opportunities, with algorithm flexibility that supports both built-in and custom models. Seamless integration with Shopify enables enterprise-grade discovery capabilities within modern ecommerce ecosystems. By combining scalable AI with hands-on brand control, Fredhopper empowers retailers to deliver personalized, high-performing shopping journeys that fuel sustainable ecommerce growth.

Media

Media

Integrations Supported

Appbrew
Canopy
Maropost Marketing Cloud
Shopify
Stamped
Yotpo
stockinstore

Integrations Supported

Comestri
FirstSpirit CMS
eStar

API Availability

API Availability

Pricing Information

$149.00/month
Free Version

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Maropost

Date Founded

2011

Company Location

Canada

Company Website

maropost.com/products/merchandising-cloud

Company Facts

Organization Name

Rezolve Ai

Date Founded

2016

Company Location

United Kingdom

Company Website

www.crownpeak.com/fredhopper/

Categories and Features

eCommerce Search

Not specified

Personalization

Behavioral Targeting
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Upsell & Cross-Sell

Not specified

Categories and Features

Popular Alternatives

Popular Alternatives

Fredhopper Reviews & Ratings

Fredhopper

Rezolve Ai