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What is Maropost Merchandising Cloud?

Maropost Merchandising Cloud is an AI-driven ecommerce search and merchandising solution built to improve how shoppers discover products and navigate online catalogs. The platform combines intelligent site search, automated category merchandising, personalized recommendations, and manual merchandising controls within one environment. Its search technology uses shopper behavior, natural language understanding, spelling tolerance, autocomplete, synonyms, and intent-aware ranking to surface relevant results beyond exact keyword matching. This allows shoppers to find products even when they use misspelled terms, vague descriptions, or everyday language that differs from catalog wording. Smart Collections automatically organize category pages using signals such as popularity, inventory, product margin, and historical performance. Merchandising teams can retain direct control by boosting, burying, excluding, or pinning products whenever business priorities need to override automated rankings. Campaign scheduling allows those rules to begin and end automatically for launches, promotions, clearance events, and other merchandising periods. Product recommendation tools use real shopper behavior to generate options such as recently viewed products, bought-together items, trending products, popular items, and personalized suggestions. Recommendations can be placed across home pages, product pages, carts, and category pages, with preview functionality available before publishing changes. Additional controls let merchants manage out-of-stock visibility, remove products from search or autocomplete, and redirect non-product queries without requiring custom development. Maropost Merchandising Cloud integrates with Shopify, BigCommerce, Neto, and Norce to keep merchandising, search, and collection data synchronized with the retailer’s existing storefront.

What is GPT Spotlight?

GPT Spotlight is a groundbreaking ecommerce application that leverages ChatGPT to enable users to discover products through natural language queries rather than relying on conventional filters or navigation menus. It employs state-of-the-art technologies, including sophisticated embeddings, extensive model training, and retrieval-augmented generation (RAG), to accurately interpret user intents, whether they are explicit or nuanced, and offers personalized product recommendations in real-time. Seamlessly integrated into various online retail platforms, it greets users with the question, "What can I help you find?" and fine-tunes its suggestions based on subsequent interactions, ensuring a fluid shopping journey that aligns with items already present in the cart. Additionally, it analyzes customer search patterns, the frequency of prompts, and emerging request trends to extract valuable insights for merchandising and to optimize product catalog organization. This holistic strategy not only enhances user experience and satisfaction but also fosters a more streamlined and user-friendly online shopping environment, ultimately driving increased engagement and sales. As a result, retailers can better cater to their customers' needs, making shopping more enjoyable and efficient than ever before.

Media

Media

Integrations Supported

Appbrew
Canopy
Maropost Marketing Cloud
Shopify
Stamped
Yotpo
stockinstore

Integrations Supported

ChatGPT
Crossing Minds

API Availability

API Availability

Pricing Information

$149.00/month
Free Version

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Maropost

Date Founded

2011

Company Location

Canada

Company Website

maropost.com/products/merchandising-cloud

Company Facts

Organization Name

Crossing Minds

Date Founded

2017

Company Location

United States

Company Website

www.crossingminds.com/gpt-spotlight

Categories and Features

eCommerce Search

Not specified

Personalization

Behavioral Targeting
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Upsell & Cross-Sell

Not specified

Categories and Features

eCommerce Search

Not specified

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