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What is Mediahawk?

Mediahawk offers user-friendly call tracking and marketing analysis software that delivers real-time, precise insights into your marketing effectiveness. With Mediahawk, you can confidently link sales to specific marketing campaigns or channels, enabling you to swiftly pinpoint the activities that drive leads and revenue. Gain in-depth knowledge of the marketing efforts and sources that yield your highest quality prospects. Additionally, you can analyze the complete purchasing journey of your customers, including their phone interactions, allowing for the optimization of your marketing strategies. By recognizing the website pages that callers engage with before, during, and after their calls, you can significantly enhance your site's conversion rates. Furthermore, you can seamlessly integrate Mediahawk with your preferred marketing technology tools, such as Google, Facebook, HubSpot, and Salesforce, which will not only simplify your reporting process but also enhance your overall efficiency in marketing operations. This comprehensive approach ensures that you can effectively leverage data to refine your marketing initiatives.

What is Addue?

Set up tracking links to observe the path of your website visitors and capture any conversions they make on your platform later on. This strategy enables you to evaluate which advertising channels are performing well and which ones are falling short. We consider Addue's conversion tracking to be exceptional because it delivers results that surpass the built-in tracking capabilities of major advertising platforms like Facebook and Google. By using a smart combination of fingerprints and cookies, it ensures accurate conversion tracking, even for iOS 14 and later versions! For more detailed information, refer to our case study. With Addue, you continuously receive a steady stream of data regarding all clicks that go through your Addue links, in addition to detailed downloadable conversion reports. You can easily access precise analytics on your link performance with just a click at any time. Moreover, Addue provides the flexibility to distribute traffic across several pages in any ratio you choose. When you combine this feature with Addue's robust conversion tracking, you gain powerful A/B testing capabilities that can significantly optimize your marketing strategies. This powerful combination enables you to make informed, data-driven decisions that can greatly enhance your site's overall performance and effectiveness. Ultimately, leveraging Addue's tools can lead to improved user engagement and better conversion rates on your platform.

Media

Media

Integrations Supported

DenGro
Stackreaction

Integrations Supported

DenGro
Stackreaction

API Availability

Has API

API Availability

Has API

Pricing Information

£179 per month
Free Trial Offered?
Free Version

Pricing Information

$49 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Mediahawk

Date Founded

2002

Company Location

United Kingdom

Company Website

www.mediahawk.co.uk

Company Facts

Organization Name

Traffikoo

Date Founded

2005

Company Location

United States

Company Website

addue.com

Categories and Features

Call Tracking

CRM
Call Log
Call Recording
Call Routing
Caller Identification
Campaign Management
Conversion Tracking
IVR / Voice Recognition
Keyword Tracking

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Categories and Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

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