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What is Mercaux?

Elevate customer interactions in both brick-and-mortar stores and online platforms, enhance staff productivity, generate higher revenue, and uncover insightful data from in-store activities with Mercaux’s Omnichannel and Unified Commerce Solutions. Our Composable Architecture allows for personalized store transformations that align with your unique vision, enables smooth collaboration with preferred systems, and facilitates swift implementation of changes. Deliver a fast, seamless, and flexible checkout process that surpasses the capabilities of traditional monolithic POS systems. Our extensive platform includes features such as Assisted Selling, Clienteling, Remote Selling via WhatsApp, and the development of a Universal Basket. Furthermore, we provide In-store Self-Service Solutions equipped with Basket Transfer and Checkout functionalities, as well as opportunities for Remote 1-to-1 Conversations with Store Associates. You can monitor customer behavior from their first touchpoint, through the shopping basket creation, to the completion of their purchase, all while observing Sales Associate performance and product interest trends. This comprehensive strategy guarantees a streamlined and engaging retail experience that benefits both customers and employees, ultimately fostering loyalty and satisfaction. By leveraging these innovative solutions, businesses can position themselves to adapt swiftly to changing market demands.

What is 1Channel Merchandising Campaign Management?

1Channel's Merchandising Campaign Management offers a cloud-based platform specifically tailored for retail execution, aiding FMCG, CPG, and retail brands in organizing their in-store advertising initiatives. This solution enables teams to set precise campaign objectives and guidelines, allocate point-of-sale materials (POSM), and select particular stores through comprehensive store lists and coverage strategies. Field representatives employ a mobile app to follow the provided directions and document their tasks with photographs from each location, ensuring accurate placement and execution. Rigorous validation rules are in place to guarantee that all submissions adhere to required standards, while exceptions are recorded for scenarios such as store closures or lack of availability. Supervisors carry out meticulous reviews of the completed work, utilizing a multi-tiered auditing approach that encompasses L1, L2, and L3 assessments. Additionally, user-friendly dashboards offer a visual snapshot of campaign coverage, completion statistics, compliance rates, and overall performance metrics across different locations and field teams. This robust system plays a crucial role in facilitating merchandising efforts, including new product introductions, in-store marketing campaigns, and the distribution of POSM, all supported by an easy-to-navigate web portal for campaign setup and continuous evaluations. By optimizing these operations, 1Channel significantly boosts the efficiency and success of retail campaigns, ultimately leading to improved brand visibility and sales performance.

Media

Media

Integrations Supported

JRNI
SAP Analytics Cloud
Salesforce

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Flexible pricing depends on campaign scale, store count, users, and selected modules. Month-to-month billing and annual commitment plans are available; annual plans offer savings. Secure cloud hosting, mobile app access, campaign tools, training, and support are included.

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Mac

Customer Service / Support

Standard Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Mercaux

Date Founded

2013

Company Location

United Kingdom

Company Website

mercaux.com

Company Facts

Organization Name

1Channel

Company Location

India

Company Website

www.1channel.co/merchandising-campaign-management

Categories and Features

Clienteling

Not specified

Retail Execution

Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

Categories and Features

Retail Execution

Not specified

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