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What is Aruba Meridian?

Meridian is a mobile application software platform created by Aruba, a subsidiary of Hewlett-Packard Enterprise, designed to assist various public-facing businesses such as retail stores, hotels, casinos, resorts, airports, hospitals, and convention centers in developing or improving mobile applications that facilitate meaningful interactions with their visitors via smartphones. This platform empowers these organizations to offer location-based information, encompassing maps, turn-by-turn directions, customized venue insights, and timely alerts based on users' proximity while they explore the premises. The cloud-based Meridian Editor serves as a software-as-a-service (SaaS) content management system (CMS), enabling venues to easily oversee the content within their Meridian-driven applications. Additionally, the AppMaker feature allows venues to construct a fully functional app from scratch, incorporating location-sensitive features that greatly enhance visitor engagement. By adopting this cutting-edge strategy, venues can significantly enrich the user experience and cultivate a more profound relationship with their audience. Ultimately, Meridian stands out as a vital tool for businesses looking to leverage technology to improve customer satisfaction and operational efficiency.

What is Geotoko?

Geotoko is an innovative platform tailored for Location Based marketing and analytics, enabling businesses and brands to carry out real-time location-specific promotions effectively. It provides a simple yet efficient solution for creating and analyzing Location Based offers and campaigns. Through Geotoko’s intuitive Campaign Creation Wizard, users can quickly develop engaging promotions for platforms such as Foursquare, Facebook Places, and Twitter within mere minutes. Moreover, the platform grants access to powerful real-time location data and analytics, facilitating the examination of user check-in patterns and enabling competitive insights through its advanced heat map technology. Users can seamlessly upload and manage hundreds or even thousands of locations at once, as the system automatically connects these locations with venues found on both Foursquare and Facebook Places. In addition, Geotoko is committed to ongoing analysis, research, and reviews across various product categories, such as appliances, gadgets, beauty products, and fitness items. This commitment ensures that businesses remain knowledgeable and ahead in a fast-paced marketplace. By providing a comprehensive toolset, Geotoko empowers brands to enhance their marketing strategies through highly effective location-based engagement, ultimately fostering stronger connections with their target audiences.

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Media

Integrations Supported

Checkmk
Eptura
Modo
Switch Automation
The CXApp

Integrations Supported

Facebook
Facebook Ads
Facebook Live
Foursquare
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Meta Ads
X (Twitter)

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Documentation Hub

Company Facts

Organization Name

Aruba Networks

Company Website

www.arubanetworks.com

Company Facts

Organization Name

Geotoko

Date Founded

2010

Company Location

Canada

Company Website

geotoko.com

Categories and Features

Digital Wayfinding

Not specified

Mobility

App Management
Data Management
Mobile Messaging

Categories and Features

Contest

Not specified

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