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What is MeritB2B?

We go beyond traditional big data paradigms. Our clients rely on us for customer acquisition, account-based marketing, demand generation, data management, and customer data platform solutions, while maintaining a strong focus on B2B. Within the ecosystem of business marketing solutions, we are the powerhouse behind PowerB2B. If your B2B marketing strategy lacks a well-thought-out foundation, you could unintentionally limit your growth prospects. The complexities of acquiring and integrating multiple brands, all while ensuring effective marketing operations and precise reporting, present a significant challenge that demands thoughtful navigation. To keep you in the loop, subscribe to our monthly newsletter, which is filled with valuable insights on the latest developments at MeritDirect and the changing data landscape. MeritB2B is passionately dedicated to promoting growth and nurturing lasting partnerships with our clients. Our team is made up of B2B data specialists, marketing strategists, business analysts, data scientists, developers, technology experts, and a variety of other professionals who are committed to your success. By harnessing such a broad spectrum of expertise, we guarantee that every facet of your marketing requirements is thoroughly addressed, ensuring you can achieve your business goals. Additionally, we believe that collaboration and communication are key elements in driving successful outcomes.

What is Enlyft?

Enlyft provides B2B companies with the tools to improve their lead generation efforts, speed up deal closures, and enhance customer acquisition rates. Through an AI-powered customer intelligence platform, Enlyft utilizes machine learning to assess and predict the purchasing behaviors of millions of businesses worldwide, factoring in their technology usage, various business attributes, and real-time indicators of buyer intent. By facilitating the quick identification, prioritization, and engagement of high-potential leads, Enlyft significantly boosts sales effectiveness. The platform features an extensive database filled with real-time information that includes company firmographics, technology adoption, buying signals, and a multitude of other account-specific details. With the help of sophisticated machine learning models, organizations can forecast future trends by combining Enlyft’s comprehensive account insights with their existing customer data. Additionally, Enlyft seamlessly integrates these insights into popular B2B sales and marketing platforms like Salesforce, HubSpot, Dynamics 365, and LinkedIn, ensuring that records are enhanced and the data stays current, which ultimately contributes to more strategic decision-making. By leveraging Enlyft's capabilities, companies can revolutionize their sales strategies and engage more effectively with their desired audience. This innovative approach empowers businesses to adapt to market changes and maintain a competitive edge.

Media

Media

Integrations Supported

Avalara
Blackboard Collaborate
Decimal
Google Chrome
HubSpot CRM
HubSpot Customer Platform
IBM Cloud
LinkedIn
Microsoft Dynamics 365
Microsoft Edge
Oracle Cloud Infrastructure
Pipedrive
Salesforce
Vonage Business

Integrations Supported

Avalara
Blackboard Collaborate
Decimal
Google Chrome
HubSpot CRM
HubSpot Customer Platform
IBM Cloud
LinkedIn
Microsoft Dynamics 365
Microsoft Edge
Oracle Cloud Infrastructure
Pipedrive
Salesforce
Vonage Business

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

MeritB2B

Date Founded

2000

Company Location

United States

Company Website

www.meritb2b.com

Company Facts

Organization Name

Enlyft

Date Founded

2015

Company Location

United States

Company Website

enlyft.com

Categories and Features

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Sales Acceleration

CPQ
Campaign Management
Dialer
Email Sequencing
Email Templates
Email Tracking
List Building
Meeting Scheduler
Predictive Analytics
Reporting
Sales Gamification
Sales Intelligence
Sales Workflow Management

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

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