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What is Microsoft Performance Max?

You provide the essential elements needed to effectively engage with audiences across the Microsoft Advertising Network. By adopting a streamlined setup, you can enjoy increased free time while boosting performance across multiple channels. Our innovative AI technology ensures you stay updated on consumer trends, empowering you to retain a competitive advantage. Partner with Microsoft's AI to fine-tune your conversion rates on various Microsoft platforms with the simplicity of a single campaign. Your advertising materials are adaptable, designed to meet user intent and drive more clicks through a variety of ad formats and placements within the Microsoft Advertising Network. Promote your products and connect with potential buyers at the optimal time for purchasing, facilitated by predictive targeting. Utilize audience insights, strategic bidding, and performance analytics to maximize your budget's effectiveness. We will enhance your visibility in locations where your customers frequent, extending your reach to those most inclined to purchase. By combining these approaches, you can significantly improve your advertising effectiveness and achieve superior outcomes, ultimately leading to greater overall success in your campaigns.

What is Aori?

Aori provides an extensive array of tools aimed at empowering marketers to excel in Google and Microsoft Ads, offering inventive solutions for developing impactful campaigns that deliver exceptional results. One of its standout features is the SEM Tool, which allows for the rapid creation of Single Keyword Ad Group (SKAG) and Single Theme Ad Group (STAG) campaigns on both platforms, significantly enhancing the efficiency of the process compared to conventional editors or web interfaces, all while leveraging established structures to improve performance and simplify ongoing oversight. Furthermore, the Microsoft Advertising SKAGs Tool integrates smoothly with Microsoft Advertising, enabling users to establish SKAG campaigns without needing to export data from Google, thereby simplifying the workflow. The Budget Manager function provides a comprehensive overview of campaign performance, guarantees compliance with set budgets, automates essential tasks to prevent overspending or underspending, and reallocates resources to the most successful campaigns within the Aori ecosystem. Additionally, the Ecom Tool tailors these features specifically for ecommerce advertising, ensuring that online retailers can effectively harness their advertising capabilities to the fullest. With these advanced tools, Aori not only streamlines the management of ads but also significantly enhances the overall effectiveness of marketing strategies, making it an indispensable asset for marketers. Ultimately, the platform positions itself as a critical partner for those looking to optimize their advertising endeavors in an increasingly competitive digital landscape.

Media

Media

Integrations Supported

Google Ads
Google Ads Editor
Microsoft Advertising
Mode Network

Integrations Supported

Google Ads
Google Ads Editor
Microsoft Advertising
Mode Network

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$60.00/month/user
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Microsoft

Date Founded

1975

Company Location

United States

Company Website

about.ads.microsoft.com/en/solutions/ad-products-formats/performance-max

Company Facts

Organization Name

Aori

Date Founded

2017

Company Location

USA

Company Website

aori.com

Categories and Features

Categories and Features

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Search Engine Marketing (SEM)

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

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