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What is Mperativ?

Mperativ distinguishes itself as the pioneering strategic platform that integrates marketing with sales, customer success, and finance, concentrating on the relationships that connect marketing activities to revenue outcomes. Numerous marketers tend to grapple with effectively conveying the effects of their campaigns, despite dedicating significant resources to customized analytics. By realigning marketing metrics to prioritize revenue generation, Mperativ empowers its users to uncover compelling data narratives and track trends across the entire customer journey, bolstered by beautifully crafted interactive visualizations that showcase marketing success within a revenue-centric framework. Serving as a serverless data warehouse, Mperativ streamlines the extraction of valuable marketing insights, eliminating obstacles that typically hinder comprehension. With Mperativ, users can effortlessly link their marketing strategies to concrete revenue results, offering a more transparent perspective on performance and accountability. This groundbreaking approach not only clarifies insights but also promotes a collaborative environment among teams, ensuring that everyone is working toward common financial objectives. Ultimately, Mperativ’s unique capabilities can transform how organizations perceive the role of marketing in driving business success.

What is Fullcast?

Fullcast enhances the capabilities of Go-to-Market teams to achieve exceptional results through its innovative AI-driven solutions. Our platform and strategic offerings assist numerous go-to-market professionals in streamlining their operations, engaging with customers proactively, and making informed decisions about their market strategies. Alignment and execution of plans can be a significant challenge for go-to-market teams. We simplify this process considerably. Navigating the complexities of go-to-market data can be daunting; however, Fullcast unlocks a wealth of possibilities for marketing, sales, strategy, operations, and customer success teams by establishing a solid foundation of precise data and immediate insights. Leveraging our specialized knowledge in go-to-market planning and execution, we empower B2B companies globally to unlock their full potential and thrive in a competitive landscape. Ultimately, our mission is to transform the way these teams operate and make strategic decisions.

Media

Media

Integrations Supported

Adobe Analytics
Amazon Aurora
Amazon RDS
Azure Blob Storage
Azure SQL Database
Domo
Eloqua
Freshdesk
Fullcast Revenue Intelligence
Google Analytics
Google Cloud BigQuery
Google Cloud SQL
HubSpot Customer Platform
MongoDB
PostgreSQL
Recurly
SQL Server
Salesforce
Zendesk
Zuora

Integrations Supported

Adobe Analytics
Amazon Aurora
Amazon RDS
Azure Blob Storage
Azure SQL Database
Domo
Eloqua
Freshdesk
Fullcast Revenue Intelligence
Google Analytics
Google Cloud BigQuery
Google Cloud SQL
HubSpot Customer Platform
MongoDB
PostgreSQL
Recurly
SQL Server
Salesforce
Zendesk
Zuora

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Mperativ

Date Founded

2021

Company Location

United States

Company Website

www.mperativ.io

Company Facts

Organization Name

Fullcast

Date Founded

2015

Company Location

United States

Company Website

www.fullcast.com

Categories and Features

Revenue Intelligence

Actionable Insights
Alerts / Notifications
CRM Interactions
Call Scoring
Conversation Intelligence
Dashboard
Email/Message Interactions
Market Intelligence
Phone Call Interactions
Pipeline Visibility
Sales Coaching
Video Call Interactions

Revenue Operations

AI Insights
Account Health Dashboard
Automatic CRM Updates
Contact / Activity Tracking
RevOps Automation
Revenue Dashboard
Revenue Intelligence / Reporting
Sales Analytics
Sales Forecasting
Third-Party Data Aggregation

Categories and Features

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Revenue Intelligence

Actionable Insights
Alerts / Notifications
CRM Interactions
Call Scoring
Conversation Intelligence
Dashboard
Email/Message Interactions
Market Intelligence
Phone Call Interactions
Pipeline Visibility
Sales Coaching
Video Call Interactions

Revenue Operations

AI Insights
Account Health Dashboard
Automatic CRM Updates
Contact / Activity Tracking
RevOps Automation
Revenue Dashboard
Revenue Intelligence / Reporting
Sales Analytics
Sales Forecasting
Third-Party Data Aggregation

Sales Enablement

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

Sales Force Automation

Call Management
Campaign Management
Channel Management
Commission Management
Contact Management
Contract Management
Customer Database
Email Marketing
Field Sales Management
Lead Management
Opportunity Management
Performance Metrics
Proposal Generation
Referral Tracking
Sales Forecasting
Territory Management

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