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What is NetOwl EntityMatcher?

NetOwl EntityMatcher provides a dependable, quick, and scalable identity resolution solution that considers not only the resemblances in entity names but also vital characteristics such as date of birth, place of birth, address, and nationality. In addition, it facilitates identity resolution through social network information, which may include details about an individual’s employer, spouse, or associates. Leveraging its unique search and indexing engine, NetOwl integrates evidence from a variety of entity record attributes, presenting a highly efficient, scalable, and intuitive method for matching. Users are empowered to set specific business rules tailored to their applications, determining which combinations of record attributes should be matched and the significance of each attribute. Moreover, the system's incorporation of the machine learning-based multicultural and multilingual name matching solution, NetOwl NameMatcher, elevates the complexity and effectiveness of name matching across various entity types. This integration not only boosts accuracy but also enhances adaptability in a wide range of identity resolution situations, thereby making it a robust tool for users facing diverse challenges.

What is Matchbook?

Matchbook is a cutting-edge platform for identity enhancement that caters to advertisers and marketers, allowing them to merge first-party data with up-to-date digital signals to broaden their reach across a variety of devices, refine retargeting strategies, and improve the precision of online and offline attribution. By utilizing extensive aggregated data obtained from locations, IP addresses, and Mobile Advertising IDs (MAIDs), it constructs detailed identifier databases that link physical locations to digital identifiers, while also incorporating additional spatial elements like postal codes and geohashes. This robust tool can be applied in numerous ways, such as facilitating targeted advertising on connected TV (CTV/OTT), enabling efficient cross-software targeting and retargeting, implementing account-based marketing tactics, assessing campaign performance, enhancing identity graphs, and expanding audience reach beyond the limitations of first-party data. Additionally, Matchbook provides customizable matching criteria and historical context features, allowing clients to tailor and optimize their outcomes in alignment with specific strategies and objectives. Consequently, advertisers are better positioned to develop a unified and impactful marketing strategy across diverse channels, ensuring that their campaigns resonate more effectively with their intended audiences. Ultimately, this platform not only streamlines the marketing process but also drives measurable results.

Media

Media

Integrations Supported

ArcGIS
Elasticsearch
Google Maps
IBM Cloud
Kibana
MarkLogic
Palantir Apollo
SolrCommerce
Tableau

Integrations Supported

ArcGIS
Elasticsearch
Google Maps
IBM Cloud
Kibana
MarkLogic
Palantir Apollo
SolrCommerce
Tableau

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

NetOwl

Date Founded

1996

Company Location

United States

Company Website

www.netowl.com/identity-resolution

Company Facts

Organization Name

Matchbook

Date Founded

2018

Company Location

United States

Company Website

www.matchbookdata.com

Categories and Features

Categories and Features

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