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What is Nielsen Ad Intel?

Understanding advertising intelligence is crucial for businesses aiming to secure a competitive advantage in today's marketplace. With the media landscape becoming ever more complex and crowded, consumers are exposed to an overwhelming amount of content across various platforms. To stand out, companies need to leverage reliable advertising intelligence that aids in creating effective media strategies that distinguish them from others in the industry. The challenge arises in managing and monitoring the advertising initiatives of competing brands across multiple channels without significantly increasing workloads. Nielsen Ad Intel emerges as the premier source for comprehensive advertising expenditure data at local, national, and global levels. Our platform provides advertisers, agencies, publishers, and advertising networks with the tools necessary to track advertising efforts across a wide array of channels, including television, digital, audio, search, social media, print, outdoor, and cinema. Additionally, Ad Intel offers valuable insights that empower clients to navigate this dense media environment successfully, enabling them to identify target audiences and assess brand approaches with greater accuracy. By harnessing our data, businesses can refine their advertising strategies and bolster their market presence, ensuring they remain competitive in an ever-evolving industry. The ability to adapt quickly to market trends can make all the difference in achieving long-term success.

What is Intellsys AdGPT?

Intellsys AdGPT represents a revolutionary artificial intelligence advertising platform aimed at redefining digital marketing through the application of prescriptive intelligence for superior decision-making capabilities. It efficiently integrates and streamlines real-time data from over 200 different platforms, including prominent services like Google Ads, Meta, Amazon, and Shopify, as well as leading CRM and analytics systems, thereby removing data silos and providing marketers with a unified source of truth that facilitates faster and more informed decision-making. Unlike traditional analytics tools that primarily focus on reporting past performance, Intellsys AdGPT delves deeper into the analysis of shifts in vital performance metrics such as Customer Acquisition Cost (CAC), Return on Ad Spend (ROAS), and other advertising indicators, effectively pinpointing the root causes of these changes. Moreover, the platform offers prioritized, actionable insights tied to expected impact outcomes, empowering marketers with the necessary information to confidently formulate strategies while remaining agile in response to a rapidly changing market environment. This innovative approach not only enhances decision-making processes but also fosters a culture of continuous improvement among marketing teams.

Media

Media

No images available

Integrations Supported

AdClarity
Admetricks
Eyeota
Supermetrics

Integrations Supported

AdClarity
Admetricks
Eyeota
Supermetrics

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$99/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Nielsen

Company Location

United States

Company Website

www.nielsen.com/solutions/media-planning/ad-intelligence/

Company Facts

Organization Name

GrowthJockey

Date Founded

2020

Company Location

India

Company Website

www.growthjockey.com/products/intellsys

Categories and Features

Categories and Features

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