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What is NielsenIQ Consumer Insights?

Make decisions that center around shoppers by gaining a comprehensive understanding of consumer behaviors and upcoming trends. Each purchase is a crucial moment, and by obtaining a complete perspective on the elements that drive consumer choices, you can reveal significant patterns. For your brand to prosper, it's vital to navigate difficult decisions and take decisive actions. NielsenIQ Consumer Insights goes beyond merely identifying the what and why; it focuses on the how, turning research into actionable steps that enable you to make educated decisions. With vital behavioral insights, data-driven recommendations, and strategies for market enhancement, NielsenIQ Consumer Insights serves as your trusted ally in achieving growth. This in-depth and thorough shopper analysis is crafted to meet the changing demands of your clientele effectively. By synchronizing your strategies with these insights, you not only improve customer satisfaction but also foster long-lasting brand loyalty. Thus, leveraging these insights can significantly elevate your competitive edge in the marketplace.

What is Insider Intelligence (eMarketer)?

Trust in your business decisions with confidence. Insider Intelligence boosts your knowledge base by delivering expert analyses and insights. We serve as your go-to source for actionable information that enables you to make well-informed business choices. Our comprehensive research supports clients across diverse sectors including marketing, strategic planning, and product innovation. Discover how marketers effectively connect with consumers and pinpoint which channels are set for remarkable growth. Enhance your decision-making by grasping how both consumers and businesses approach finance, lending, and payment methods. Explore our healthcare research, which highlights the sectors being transformed by technological advancements, creating fresh opportunities for both providers and payers. Maintain a competitive advantage as 5G and other cutting-edge technologies unveil numerous new possibilities and reshape the commercial environment. Uncover the top strategies that retailers employ to attract and retain customers while also identifying the emerging technologies that are fueling the growth of eCommerce. By utilizing our extensive research, you can skillfully navigate the market's complexities and stay one step ahead of your competition while adapting to the ongoing changes in consumer behavior and technology.

Media

Media

Integrations Supported

HIVERY

Integrations Supported

HIVERY

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

NielsenIQ

Date Founded

1923

Company Location

United States

Company Website

nielseniq.com/global/en/solutions/know-your-consumers/

Company Facts

Organization Name

Insider Intelligence

Company Location

United States

Company Website

www.insiderintelligence.com

Categories and Features

Categories and Features

Market Research

Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management

Popular Alternatives

Popular Alternatives