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What is NielsenIQ SmartStore?

NielsenIQ SmartStore offers essential insights into consumer behaviors that help improve in-store product placement, strengthen partnerships with retailers, and stay ahead of shifting shopper trends. It enables the simulation of any in-store shopping experience in a digital environment. Through a remote testing framework, you can discover the motivations behind buying choices, providing you with crucial information to fine-tune aisles, departments, shelves, and overall store configurations to enhance performance. This innovative virtual shopping platform significantly advances research within the CPG and FMCG industries. SmartStore allows for the development of incredibly lifelike and interactive three-dimensional, 360-degree store environments. Furthermore, it provides immersive testing opportunities that set you apart from the competition while ensuring that shelf operations remain uninterrupted, all supported by robust data to inform your strategic approaches. This all-encompassing methodology not only empowers brands but also revolutionizes the way retailers interact with their customers, fostering deeper connections and loyalty. Ultimately, SmartStore serves as a game-changing tool for both industry players and consumers alike, reshaping the retail landscape for the future.

What is Inmar Intelligence Retail Cloud?

Unveiling the most comprehensive retail marketing technology and service solution available, designed to cultivate more meaningful and personalized customer interactions while providing fully quantifiable outcomes. This groundbreaking solution, fueled by distinctive data insights, is poised to revolutionize the retail landscape for both brands and retailers. At the heart of Retail Cloud lies its unique data intelligence platform, ShopperSync™, which utilizes SKU-level transaction data in conjunction with various shopping behaviors collected from point-of-sale systems and consumer engagements for effective targeting and activation across the marketing spectrum. Moreover, Retail Cloud features a ready-to-implement onsite monetization solution that enables retailers to seamlessly integrate advertising opportunities into their digital shopping platforms. Leveraging Inmar’s powerful incentive and audience management framework, Inmar’s Loyalty Solutions equip retailers with the tools to design, execute, and manage loyalty programs aimed at fostering and enhancing customer loyalty over the long term. With these innovative resources at their disposal, businesses can anticipate not only improved customer satisfaction but also a significant and sustainable expansion of their market influence. This combination of technology and strategy is essential for retailers looking to thrive in an increasingly competitive landscape.

Media

Media

Integrations Supported

IT Retail POS

Integrations Supported

IT Retail POS

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

NielsenIQ

Company Location

United States

Company Website

nielseniq.com/global/en/solutions/smart-store/

Company Facts

Organization Name

Inmar Intelligence

Date Founded

1980

Company Location

United States

Company Website

www.inmar.com/solutions/retail-cloud

Categories and Features

Categories and Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

Retail Management

CRM
Commission Management
Email Marketing
Employee Management
Loyalty Program
Mail Order
Merchandise Management
Multi-Location
Order Management
Purchase Order Management
Reporting/Analytics
Returns Management
eCommerce

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