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What is OPTEX?

We provide a comprehensive range of solutions that bolster security systems with features such as self-monitoring applications, visual verification, VMS integrations, and state-of-the-art devices that merge cameras with detectors. At Optex, we pride ourselves on offering a wide variety of cutting-edge intrusion technologies designed to fulfill your security needs, whether for a business or residential setting; our dedication lies in delivering the most effective solutions available. Our offerings in Optex intrusion detection are crafted with adaptability to address your unique requirements, and the success stories from Optex stand as strong proof of our capabilities. Widely acknowledged as a trusted source for entrance detection systems, Optex's extensive portfolio includes safety and activation solutions for numerous door types, including automatic swinging, sliding, and revolving doors, as well as secure entry and industrial options such as roll-up and high-speed doors. Furthermore, we are committed to continuous innovation and enhancement of our product range to guarantee the highest security standards for all our clients. In addition, our team is always ready to assist customers in finding the best solutions tailored specifically to their needs.

What is Ipsos Retail Performance?

Solutions for counting customers are fundamental to our retail technology portfolio, significantly contributing to the optimization of store operations. These systems go beyond simply tallying the number of visitors; the data they provide empowers retailers to make strategic and operational decisions that impact various areas, including staff allocation, monitoring of market trends, and maximizing the use of retail space. By employing sophisticated sensors and software, businesses can identify times of high traffic, strategically deploy employees to meet demand, and assess the effectiveness of particular displays or product lines. Additionally, with real-time access to foot traffic information and analytical tools, retailers can evaluate the success of their store layouts and marketing strategies, analyzing factors such as customer dwell time, engagement levels, and conversion rates. Our people counting solutions maintain an impressive accuracy rate of at least 95%, allowing businesses to scrutinize foot traffic patterns on an hourly basis, which not only uncovers current consumer behaviors but also aids in forecasting future buying trends. This in-depth insight into customer movement is invaluable, as it can markedly refine operational strategies and bolster overall sales results, ultimately leading to enhanced customer satisfaction and loyalty.

Media

Media

Integrations Supported

Integrations Supported

KnowledgeHound
Socialgist
TrendSpottr

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Not specified

Company Facts

Organization Name

OPTEX

Date Founded

1991

Company Location

United Kingdom

Company Website

www.optex-europe.com

Company Facts

Organization Name

Ipsos

Date Founded

1975

Company Location

France

Company Website

www.ipsos-retailperformance.com/en/

Categories and Features

People Counting

Not specified

Video Surveillance

Not specified

Categories and Features

Foot Traffic Data

Not specified

Market Research

Data Management
Email / Online
Panel Management
Survey Management

People Counting

Not specified

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