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What is Occuspace?

Occuspace sensors are designed to detect Bluetooth and WiFi activity within a designated area, collecting data from a variety of devices including laptops, smartphones, wearables, and other connected technologies. This data collection facilitates the application of machine learning algorithms, which can accurately estimate the number of people present with an impressive accuracy exceeding 90%. Just as an effectively crafted website utilizes analytics to gain insights into user behavior, the same concept is equally relevant to understanding physical environments. Occuspace provides valuable information on how spaces are utilized, shedding light on the interactions of individuals with their surroundings and the constructed environments. Our goal is to streamline the understanding of spatial dynamics, which can lead to discovering new opportunities and pinpointing areas that may require improvements. This documentation details the offerings of Occuspace, provides introductory guidance for users, and clarifies the operational mechanics of the system. Furthermore, the versatility of Occuspace allows for the analysis of any type of environment, irrespective of ceiling heights, walkway sizes, or overall spatial configurations. By harnessing this innovative technology, organizations are empowered to design more efficient and user-friendly spaces that enhance the experience of all occupants. The insights gained can lead to informed decisions that better cater to the needs of users.

What is Ipsos Retail Performance?

Solutions for counting customers are fundamental to our retail technology portfolio, significantly contributing to the optimization of store operations. These systems go beyond simply tallying the number of visitors; the data they provide empowers retailers to make strategic and operational decisions that impact various areas, including staff allocation, monitoring of market trends, and maximizing the use of retail space. By employing sophisticated sensors and software, businesses can identify times of high traffic, strategically deploy employees to meet demand, and assess the effectiveness of particular displays or product lines. Additionally, with real-time access to foot traffic information and analytical tools, retailers can evaluate the success of their store layouts and marketing strategies, analyzing factors such as customer dwell time, engagement levels, and conversion rates. Our people counting solutions maintain an impressive accuracy rate of at least 95%, allowing businesses to scrutinize foot traffic patterns on an hourly basis, which not only uncovers current consumer behaviors but also aids in forecasting future buying trends. This in-depth insight into customer movement is invaluable, as it can markedly refine operational strategies and bolster overall sales results, ultimately leading to enhanced customer satisfaction and loyalty.

Media

Media

Integrations Supported

Integrations Supported

KnowledgeHound
Socialgist
TrendSpottr

API Availability

Has API

API Availability

Pricing Information

$600 per year

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Not specified

Company Facts

Organization Name

Occuspace

Company Website

occuspace.io

Company Facts

Organization Name

Ipsos

Date Founded

1975

Company Location

France

Company Website

www.ipsos-retailperformance.com/en/

Categories and Features

People Counting

Not specified

Categories and Features

Foot Traffic Data

Not specified

Market Research

Data Management
Email / Online
Panel Management
Survey Management

People Counting

Not specified

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