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What is Oculu?

Oculu stands at the forefront of online video advertising, providing a diverse array of impactful video solutions through our state-of-the-art platform, innovative ad formats, video ad tags, and a specialized media management team that serves both brands and agencies. In today's advertising arena, video content is recognized as the most powerful medium. Although traditional image ads have their merits, they have clearly been overshadowed by the dynamic influence of video. This transformation is largely due to the changing preferences and viewing habits of audiences. As an industry that thrives on consumer interaction, it is essential for us to refine our approaches to connect meaningfully with our audiences. Just as art is said to reflect life, effective advertising must also resonate with the truths of modern society. Therefore, embracing the rapid advancements of the digital age is crucial, a goal we pursue by harnessing the strengths of evolving video advertising that consistently draws attention. By remaining attuned to these developments, we can ensure that our campaigns not only stay relevant but also drive engagement effectively, ultimately leading to greater success for our clients. The future of advertising lies in our ability to adapt and innovate continuously.

What is Innovid?

Innovid stands out as the only independent omni-channel platform tailored specifically for television, seamlessly merging advertising, creative elements, and analytics. This all-encompassing platform facilitates personalized and measurable advertising across a myriad of media formats such as TV, video, display, audio, and social channels, all through a cohesive system. By utilizing data effectively, Innovid significantly boosts the personalization and efficiency of ad delivery across a wide spectrum of market channels, ensuring a fluid integration of all media types and enhancing advertising experiences throughout the audience's journey. With a diverse portfolio that includes brands, agencies, and publishers, Innovid operates from over twelve strategically placed offices around the Americas, Europe, and the Asia Pacific region, which solidifies its global influence in the advertising sector. This cutting-edge strategy not only reinforces Innovid's status as a frontrunner in the industry but also exemplifies its commitment to revolutionizing the way advertisers interact with their audiences in an increasingly interconnected environment. As the advertising landscape continues to evolve, Innovid remains dedicated to providing innovative solutions that meet the changing needs of its clients.

Media

Media

Integrations Supported

Adobe Acrobat
Celtra
DoubleVerify
Facebook
Google
LiveRamp
MINT
MSIGHTS
Nielsen Marketing Cloud
Oracle Cloud Infrastructure
Oracle Moat
Rivery
Salesforce
Tapad
Yahoo Finance
comScore

Integrations Supported

Adobe Acrobat
Celtra
DoubleVerify
Facebook
Google
LiveRamp
MINT
MSIGHTS
Nielsen Marketing Cloud
Oracle Cloud Infrastructure
Oracle Moat
Rivery
Salesforce
Tapad
Yahoo Finance
comScore

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Oculu

Date Founded

2012

Company Location

United States

Company Website

oculu.com

Company Facts

Organization Name

Innovid

Company Location

United States

Company Website

www.innovid.com

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Categories and Features

Video

Analytics
Brand Overlay
Bulk Uploading
Closed Captions
Mobile Screen Support
Privacy Options
Social Sharing
Video Looping
Video Streaming

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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