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Ratings and Reviews 0 Ratings
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Ogury operates as a global advertising technology company that specializes in privacy-focused advertising solutions aimed at brands, agencies, and publishers by prioritizing personas rather than individual identities. Their cutting-edge methodology goes beyond traditional contextual and semantic targeting techniques, allowing brands to reach the right audience while protecting personal data. This approach, known as personified advertising, centers on targeting anonymized personas that reflect specific online behaviors and traits at the ad placement level, which not only ensures privacy but also enhances accuracy and effectiveness. The Active Insights platform provides brands with a user-friendly way to access and interpret persona-driven insights, which boosts audience comprehension without relying on personal identifiers. With a rich array of pre-defined personas, the platform enables brands to swiftly pinpoint and engage with their desired target audiences. Additionally, Ogury's tailored solutions incorporate eye-catching creative formats and strong collaborations with reputable publishers, further amplifying their advertising prowess. Consequently, brands can utilize these insights and partnerships to enhance their advertising effectiveness while simultaneously fostering consumer trust. Ultimately, Ogury's focus on privacy-centric strategies positions it as a leader in the evolving landscape of digital advertising.
What is Growth Channel AI?
Utilize Growth Channel AI to effectively identify and connect with specialized audiences across diverse programmatic advertising channels, thereby boosting the success of your marketing efforts. Harness geolocation intelligence to reach individuals who are regular visitors of select retail outlets or attendees of specific events. Quickly gather insights about your customer segments and effortlessly craft comprehensive profiles using advanced artificial intelligence. Broaden your collection of first-party data by developing customized audiences for various marketing endeavors, including advertising, email campaigns, and direct mail outreach. Activate the personas you've identified for focused advertising efforts seamlessly to maximize your outreach. Optimize your campaigns for superior outcomes across both Demand-Side Platforms (DSPs) and Supply-Side Platforms (SSPs). Evaluate the success of your advertising strategies across both digital realms and traditional platforms. Pinpoint your ideal customers across all online channels while retaining full authority over your budget and audience dimensions, allowing you to target based on both immediate and past location data. There is no need for separate licenses for DSPs, SSPs, or Data Management Platforms (DMPs), making the process more streamlined. Engage niche audiences through a wide array of channels, including television, digital out-of-home, audio ads, native content, video, mobile platforms, and online displays, ensuring a holistic advertising strategy. This comprehensive targeting capability provides unparalleled adaptability and accuracy in reaching the most suitable consumers, ultimately driving better engagement and results for your brand. By integrating these advanced tools, businesses can better understand their market and refine their approach to meet the demands of today’s consumers.
Integrations Supported
Adzooma
Biteable
Bonjoro
Brand24
Broadsign
Captivate
Crowdfire
Expandi
Hivestack
Leia
Integrations Supported
Adzooma
Biteable
Bonjoro
Brand24
Broadsign
Captivate
Crowdfire
Expandi
Hivestack
Leia
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
$125 per month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Ogury
Date Founded
2014
Company Location
United Kingdom
Company Website
ogury.com
Company Facts
Organization Name
Growth Channel AI
Company Location
United States
Company Website
www.growthchannel.com