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What is OpenText Core Web Optimization?

OpenText Core Web Optimization is a powerful, predictive platform designed to help organizations create, test, and deliver personalized web experiences that drive engagement and maximize ROI. Utilizing audience segmentation, enhanced targeting, and comprehensive A/B and multivariate testing, it enables precise content personalization for different visitor groups. The solution integrates tightly with OpenText Web CMS authoring tools and the Google Marketing Platform, allowing seamless synchronization and enrichment of audience data with Google Analytics and Ads for deeper contextual insights. It offers a hybrid deployment model, combining the benefits of a SaaS platform with managed services to reduce downtime and ensure high availability. Marketers and developers can accelerate time to market by running tests at scale and targeting audiences quickly and efficiently. The platform supports delivering optimized content across multiple device types, offering mobile-first insights to improve user experiences via ongoing experimentation. Customizable reports track visitor activity, engagement, and conversion data, empowering data-driven marketing strategies. Flexible integration options include out-of-the-box connectors and JavaScript APIs, enabling users to extend functionality and integrate with other analytics, email, and third-party platforms. OpenText Core Web Optimization enables creative teams to work in familiar authoring environments like Experience Studio (eStudio), promoting collaboration and efficiency. With comprehensive support, training, and professional services, the platform is positioned as a strategic tool to elevate digital marketing efforts globally.

What is OpenText Content Aviator?

OpenText Content Aviator represents a groundbreaking AI-powered tool that revolutionizes how companies manage and interact with their enterprise content. Utilizing the strengths of generative AI and Large Language Models, this platform allows users to engage with vast amounts of unstructured data, such as documents, emails, and reports, using natural language questions. Instead of manually searching through files, users can simply ask questions in everyday language and receive precise, context-aware responses, making the content discovery process much more efficient. This innovative technology greatly enhances productivity and improves decision-making by swiftly locating relevant information, summarizing extensive texts, and providing actionable insights throughout an organization’s content ecosystem. Additionally, Content Aviator seamlessly integrates with OpenText's current content management systems and operates in secure, compliant settings to protect sensitive data. By creating a more user-friendly approach to content interaction, this solution empowers organizations to effectively leverage their information, ultimately leading to better outcomes and improved overall performance. The ability to transform complex data into easily digestible insights makes Content Aviator an invaluable asset for businesses seeking to optimize their content management strategies.

Media

Media

Integrations Supported

Contentsquare

Integrations Supported

OpenText Content Management (Extended ECM)
OpenText Core Content Management
OpenText Documentum

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

OpenText

Date Founded

1991

Company Location

Canada

Company Website

www.opentext.com/products/core-web-optimization

Company Facts

Organization Name

OpenText

Date Founded

1991

Company Location

Canada

Company Website

www.opentext.com/solutions/content-aviator

Categories and Features

AB Testing

Not specified

Personalization

Not specified

Categories and Features

AI Content Generators

Not specified

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