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What is OpenX?

Leading the way in digital marketing, OpenAudience facilitates the engagement of every adult with an online presence across multiple devices, screens, and households on the open web. This cutting-edge platform acts as a groundbreaking solution for people-based marketing, providing distinctive features that improve advertising effectiveness and ease of use throughout the expansive open web landscape. Built on three core principles, it emphasizes a privacy-first approach while seamlessly incorporating data with exceptional accuracy and precision. This empowers brands to uncover authentic insights into their customers and target audiences, ultimately enhancing advertising performance and maximizing returns. With its unparalleled reach into the open web, OpenX boasts unmatched expertise in navigating this digital arena, drawing on over a decade of experience managing the industry's largest and most esteemed independent ad exchange for substantial impact. Consequently, marketers can adeptly maneuver through the intricacies of digital advertising, harnessing the full potential of a strong and efficient platform, thereby setting themselves up for sustained success in their campaigns.

What is AdSupply?

AdSupply is at the forefront of cutting-edge advertising technology, holding patents for ad formats that are designed to create significant engagement and visibility for brands, agencies, and publishers focused on improving their return on investment. Our core mission revolves around enabling advertisers and publishers to maximize their monetization potential. We accomplish this by creating powerful ad delivery solutions that leverage human-initiated ads, which not only open new streams of revenue but also enhance existing ones, all while guaranteeing an outstanding user experience that achieves exceptional metrics for viewability and engagement recognized across the industry. Our diverse range of global clients enjoys striking digital ad formats, including Before You Go™, an immersive full-page ad experience; Floating Banner™, a dynamic banner that remains in view as users browse; and the Scroller™, a premium ad format that activates with user interaction while maintaining visibility. AdSupply’s sophisticated, patented ad-serving technology is seamlessly integrated into more than 1,500 publisher websites, ensuring broad accessibility and effectiveness in their digital advertising strategies. By adopting this holistic approach, AdSupply continuously sets new benchmarks in the advertising technology sector, empowering both advertisers and publishers to succeed in an increasingly competitive landscape. Furthermore, our commitment to innovation positions us as a leader in the industry, fostering a collaborative environment where creativity and technology converge.

Media

Media

Integrations Supported

ASTRAD DSP
Adagio
Adloox
Amazon Unified Ad Marketplace (UAM)
BlueConic
Bucksense
DV Publisher Suite
Flowplayer
FreeWheel Beeswax
Hu-manity.co Privacy Experience
Madgex
Mochahost
Pontiac Intelligence
PubGalaxy
Snigel
Tapad
Vuukle
diDNA

API Availability

API Availability

Has API

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

OpenX

Date Founded

2008

Company Location

United States

Company Website

www.openx.com

Company Facts

Organization Name

AdSupply

Date Founded

2011

Company Location

United States

Company Website

www.adsupply.com

Categories and Features

Ad Server

Not specified

App Monetization

Banner Ads
Data Monetization
Dynamic Product Ads
Native Ads
Playable Ads
Rich Media Ads
Video Ads

CTV & OTT Advertising

Not specified

Display Advertising

Not specified

Categories and Features

Ad Networks

Not specified

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