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Ratings and Reviews 0 Ratings
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What is Opinary?
Opinary stands out as a groundbreaking platform that amplifies user interaction and cultivates significant engagement through the integration of simple, opinion-driven voting tools and advertisements within publisher content, which elucidate user intent and zero-party data; this empowers brands and publishers to effectively connect with, understand, convert, and enhance their audiences. For brands, Opinary presents a range of native, story, and video ad formats that guarantee high engagement rates, backed by performance assurances regarding both engagement and traffic quality, while strategically filtering users via targeted questions that elevate brand visibility and product awareness, thereby attracting only those visitors who exhibit genuine interest in the clients' offerings. On the publisher front, Opinary promotes audience engagement through intuitive one-tap opinion widgets that demand no extra effort from newsrooms, transforming user involvement into valuable subscriptions, signups, and monetizable data; it also delivers advanced segmentation insights that surpass conventional targeting strategies, enabling access to previously hard-to-reach users. This innovative methodology not only enhances the overall efficacy of branding campaigns but also enriches the content ecosystem available to publishers, ultimately benefiting all parties involved. The comprehensive nature of Opinary's solutions illustrates its commitment to driving meaningful interactions in the digital landscape.
What is Ogury?
Ogury operates as a global advertising technology company that specializes in privacy-focused advertising solutions aimed at brands, agencies, and publishers by prioritizing personas rather than individual identities. Their cutting-edge methodology goes beyond traditional contextual and semantic targeting techniques, allowing brands to reach the right audience while protecting personal data. This approach, known as personified advertising, centers on targeting anonymized personas that reflect specific online behaviors and traits at the ad placement level, which not only ensures privacy but also enhances accuracy and effectiveness. The Active Insights platform provides brands with a user-friendly way to access and interpret persona-driven insights, which boosts audience comprehension without relying on personal identifiers. With a rich array of pre-defined personas, the platform enables brands to swiftly pinpoint and engage with their desired target audiences. Additionally, Ogury's tailored solutions incorporate eye-catching creative formats and strong collaborations with reputable publishers, further amplifying their advertising prowess. Consequently, brands can utilize these insights and partnerships to enhance their advertising effectiveness while simultaneously fostering consumer trust. Ultimately, Ogury's focus on privacy-centric strategies positions it as a leader in the evolving landscape of digital advertising.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Opinary
Date Founded
2014
Company Location
Germany
Company Website
opinary.com
Company Facts
Organization Name
Ogury
Date Founded
2014
Company Location
United Kingdom
Company Website
ogury.com