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What is Opti-Behavior?

Opti-Behavior is a self-hosted behavior analytics and conversion rate optimization (CRO) plugin for WordPress and WooCommerce. It is a privacy-first alternative to Hotjar, Microsoft Clarity, Crazy Egg, Lucky Orange and Mouseflow. All visitor data is stored in your own WordPress database. No third-party servers, no external processor, no data sharing. You remain the sole data controller under GDPR, and no processing agreement with an analytics vendor is required. Modules: click and scroll heatmaps, session recordings, conversion funnels, A/B testing, form analytics, user journey mapping, JavaScript error and performance tracking, real-time dashboard, and Smart Insights - a deterministic scoring engine that ranks findings by traffic reach, severity and opportunity, then recommends the next action. Compatible with any WordPress theme, page builder (Elementor, Divi, Gutenberg) and caching plugin (WP Rocket, LiteSpeed, W3 Total Cache). Free version on WordPress.org; Pro from EUR 89/year.

What is NextWoo?

NextWoo is a WooCommerce Builder designed for Elementor that ensures rapid loading times, providing exceptional performance for your online store. It grants users the flexibility to customize their designs using both Elementor and Gutenberg, facilitating a seamless editing experience. This powerful tool enables you to effortlessly create essential pages, including Single Product, Cart and Checkout, My Accounts, Shop Loop, Related Products, Quickview, Upsell, and Cross-Sell components, all tailored to enhance user engagement and boost sales. With NextWoo, managing your WooCommerce site becomes an intuitive and efficient process.

Media

Media

Integrations Supported

Elementor
WooCommerce
Astra
Autoptimize
Beaver Builder
Contact Form 7
Divi
Forminator
Gravity Forms
Hummingbird
Jetpack for Wordpress
LiteSpeed Web Server
Ninja Forms
Oxygen
W3 Total Cache
WP Rocket
WPBakery
WPForms
WordPress

Integrations Supported

Elementor
WooCommerce

API Availability

API Availability

Pricing Information

$0
Free version available in the official WordPress plugin directory: real-time analytics, click and scroll heatmaps, conversion funnels and A/B testing.

Pro EUR 89/year: adds session recordings, form analytics, user journeys, error and performance tracking.

Business EUR 179/year: multi-site licence.

Agency EUR 299/year: white-label client reports and agency dashboard.

All tiers are fully self-hosted. Visitor data is stored in your own database and never sent to a third party.
Free Version
Free Trial Offered?

Pricing Information

$29 per year
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
Chromebook
Linux

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

OptiUser

Date Founded

2026

Company Location

France

Company Website

optiuser.com

Company Facts

Organization Name

ThemeDev

Date Founded

2019

Company Location

Bangladesh

Company Website

themedev.net/nextwoo/

Categories and Features

Heatmap

Behavioral Mapping
Dashboard
Dynamic Maps
Element Analytics
For Sales
Website Analytics

Session Replay

Eye Tracking
Form Analytics
Heatmaps
Mouse Tracking
Optimization Tools
Session Recording
Surveys
User Experience Analysis
User Feedback
Visitor Segmentation

Categories and Features

Checkout

Not specified

eCommerce

CRM
Inventory Management
Product Configurator
SEO Management
Shopping Cart
Templates

Upsell & Cross-Sell

Not specified

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