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What is OptiDress?

OptiDress functions as an innovative virtual fitting room tailored for online fashion retailers, allowing customers to generate a 3D avatar by inputting their measurements, including height, weight, and body shape, without needing to upload images or share biometric data. This feature enables users to see how clothing fits on their avatar, with the appropriate size readily shown in the product page's size selector, thus simplifying the shopping process and reducing unnecessary clicks. In addition, the avatar remains accessible for 30 days, allowing returning shoppers to effortlessly try on outfits without needing to re-enter their details each time. For retailers, OptiDress provides seamless integration options, functioning as a native app on Shopify, a plugin for WooCommerce, or a universal script compatible with numerous platforms like PrestaShop, Magento, Wix, Squarespace, Webflow, BigCommerce, Shopware, Salesforce, and even bespoke websites, all while avoiding the need for redesigns, photoshoots, or extensive development efforts. The pricing structure is adaptable, featuring monthly or annual subscriptions that vary according to the number of monthly visitors to the online store, and it includes a quota for avatar generation, with extra fees for any overages. Notably, there is no requirement for a long-term contract, making it an appealing choice for a diverse array of online retailers. Overall, this cutting-edge solution not only boosts customer engagement but also simplifies the entire shopping experience, allowing users to focus more on selecting the perfect outfits.

What is Genlook?

Genlook is a next-generation AI virtual try-on platform designed to transform the online shopping experience for modern fashion retailers. By enabling customers to upload a simple photo and see how garments realistically fit and appear on their bodies, the platform eliminates uncertainty and drives more confident buying decisions. Its advanced AI engine analyzes body shape, fabric physics, shadows, and lighting to produce some of the most lifelike virtual try-on results available in the Shopify ecosystem. Merchants benefit from a measurable lift in conversions—proven to exceed 35%—alongside meaningful reductions in return rates. Because the tool installs as a Shopify App Embed, it requires no coding expertise and maintains optimal storefront performance. Genlook’s analytics dashboard provides detailed insights into engagement metrics, helping brands understand how try-ons influence customer behavior. With integrations like Klaviyo, merchants can trigger automated flows, segment audiences, and build lifecycle campaigns around try-on interactions. The platform’s AI Studio extends its capabilities further by enabling brands to generate high-quality product photos, UGC-style content, and campaign-grade visuals without physical photoshoots. Built by a developer with deep Shopify experience, Genlook reflects real-world retail challenges and delivers practical solutions that scale. As a complete AI-powered engagement and conversion toolkit, Genlook empowers e-commerce fashion brands to sell smarter, market better, and create richer shopping experiences.

Media

No images available

Media

No images available

Integrations Supported

Integrations Supported

Klaviyo
Shopify

API Availability

API Availability

Pricing Information

$35/user/month
Free Trial Offered?

Pricing Information

€9/month
Free Trial Offered?

Supported Platforms

SaaS
On-Prem

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

OptiDress

Date Founded

2026

Company Location

France

Company Website

optidress.fr/

Company Facts

Organization Name

Genlook

Date Founded

2024

Company Location

France

Company Website

genlook.app

Categories and Features

Virtual Fitting

Not specified

Virtual Try-On

Not specified

Categories and Features

Virtual Try-On

Not specified

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