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What is Paragone?

Paragone is a marketing platform specializing in performance-driven strategies within the expanding realm of paid social media. For modern digital marketers, embracing and enhancing a comprehensive cross-channel advertising approach is essential for thriving in both B2C and B2B sectors. Our solutions empower businesses to effectively increase their audience reach and enhance revenue through insightful analytics and automated campaign management tools. By leveraging these resources, companies can navigate the complexities of digital advertising with greater ease and efficiency.

What is KNOREX XPO?

KNOREX XPO represents a cutting-edge advertising management solution that leverages artificial intelligence to support marketers in the creation, execution, monitoring, attribution, and enhancement of ads across a wide range of influential platforms, including social media, search engines, CTV/OTT, video, audio, display, native, DOOH, and email, all within one integrated system. By removing the silos between distinct advertising channels, formats, and devices, XPO equips marketers with the tools to accurately reach their target audience, ensuring that they maintain extensive coverage throughout every stage of the digital marketing funnel. Its automation and optimization capabilities, powered by Knorex KAIROS and enhanced with AI and machine learning, streamline cross-channel budget management, optimize bidding strategies, offer personalized campaign recommendations, and facilitate ad personalization, leading to improved productivity and operational efficiency. Furthermore, XPO's unified reporting feature aggregates data from multiple advertising channels into a single, user-friendly interface, simplifying data analysis and eliminating the burdensome task of manual data gathering. This seamless integration not only improves decision-making processes but also enables marketers to quickly adjust their tactics based on real-time insights, ultimately enhancing their overall campaign performance. As a result, XPO stands out as an essential tool for any marketer looking to thrive in today's complex advertising landscape.

Media

Media

Integrations Supported

Facebook Ads
Google Ads
Meta Ads
TikTok
Adjust
AppsFlyer
Eulerian
Fastory
Google Analytics
LiveRamp
Pinterest
Snapchat
X Ads (Twitter Ads)
Zapier

Integrations Supported

Facebook Ads
Google Ads
Meta Ads
TikTok
Google Ad Exchange (AdX)
Instagram Ads
Magnite
Meta Ads Manager
Smaato
Taboola

API Availability

API Availability

Pricing Information

$399 per month
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

paragone.ai

Date Founded

2009

Company Location

United States

Company Website

paragone.ai/product/actionable-performance-monitoring/

Company Facts

Organization Name

KNOREX

Date Founded

2009

Company Location

United States

Company Website

www.knorex.com

Categories and Features

Mobile Advertising

Not specified

Performance Marketing

Not specified

Social Media Advertising

Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Video Advertising

Not specified

Categories and Features

Advertising

Not specified

AI Advertising

Not specified

Campaign Management

Not specified

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